Ebates Announces New CEO

April 21, 2008 · 0 comments

CompareRewards has learned that Ebates’ Founder and CEO Alessandro Isolani has named Kevin H. Johnson as the company’s new CEO, replacing Isolani as head executive this week. Johnson was most recently the General Manager of Acxiom Digital, a division of Acxiom Corporation (ACXM on the Nasdq) and a top 25 interactive agency. Johnson comes to Ebates with decades of experience in digital marketing with particular specialization in targeted marketing. This is the last of a number of senior management hires made by Isolani over the last year and was the result of an exhaustive six-month search.
By email, Isolani informed me that he will remain at Ebates and will continue to help guide the vision and direction of the company as it manages its record customer growth experienced throughout 2007 and into this year. The changes we can expect at Ebates? All for the better, Isolani promised. He wouldn’t share too many details but assures that they have a number of initiatives in the works which will result in better rewards, higher quality customer service, and faster order tracking for its users.
To read the new CEO’s biography, as posted on Ebates’ site, click Continue Reading. If you’re not a member of Ebates and would like to join, please click here (aff) — thanks!


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* Kevin Johnson
* Chief Executive Officer
* Kevin is an Internet veteran with over ten years of e-commerce experience and a passion for responsible digital marketing. Prior to joining Ebates, Kevin served as president and general manager of Acxiom Digital (formerly Digital Impact, Inc.). Acxiom Digital is one of the world’s largest and most experienced email marketing service providers, search engine marketing pioneer, leader in dynamic website personalization, and a top twenty-five interactive agency.
* Before joining Acxiom Digital/Digital Impact, Kevin was the Senior Vice President of client services at Netcentives and general manager of the company’s email marketing services division, formerly Post Communications. Prior to his tenure at Netcentives, Kevin co-founded and served as CEO of Passporta.com, an e-commerce business providing hard-to-find local specialties straight from the world’s best sources.
* Before launching his own ‘dot-com’, Kevin worked six years with the Boston Consulting Group, where he provided strategic and operating expertise to leading multinational companies during assignments in North America, China, Japan, Thailand, and Europe. Kevin started his professional career as an investment banker and entrepreneur, helping launch The GulfStar Group, a boutique investment bank headquartered in Texas.
* Kevin received an MBA from Stanford University and a BA from the University of California at Berkeley.

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