[Last updated, 5/2]
In a press release today, Jellyfish.com announced a strategic partnership with a company called Channel Intelligence.
CI has a product called SellCast Online, which will enable CI’s current merchants to become Jellyfish advertisers — integrating their product listings into Jellyfish’s shopping engine, tracking and reporting their JF sales, and allowing these merchants to access a variety of statistics about their JF sales. (Currently CI’s merchants are integrated into Shop.com’s shopping engine, and perhaps others.)
Read comments posted by Mark McGwire, Jellyfish co-founder, on his blog here.
One thing is clear from the press release: CI’s “impressive stable of merchant partners” (100+ of them, including eToys, Circuit City, and Target) now has access to Jellyfish and can “easily integrate their product catalog into Jellyfish.com” — which hopefully, for JF members, will mean more products from a wider variety of merchants available for price comparison through the JF shopping engine…a good thing for JF members.
Thanks to Greg Kaldor, Jellyfish’s VP of Merchant Services, for taking the time to chat with me about this.
If you’re not a member of Jellyfish yet, please join here.