Interesting Article About Loyalty Cards

July 12, 2005 · 0 comments

Use a “loyalty card” to participate in an in-store rewards program like CVS ExtraCare, the Winn-Dixie Customer Reward Card, the Albertsons Preferred Savings Card, or the GNC Gold Card?
We all love saving money, or earning perks from our purchases, but this article talks about some of the negative aspects of these cards — higher prices for non-cardholders, customer profiling, and the potential for security breaches of private information.
Worth a read.

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