Kool-Aid Kool Points

April 7, 2004 · 372 comments

UPDATE: Kool-Aid Kool Points Discontinued! Read the announcement here, and find out how to redeem them for a limited time here!

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I’ve been saving these things since I was a little kid. Let’s find out if that was a total waste of time or if I have something really cool coming my way. Oh, yeah!!! Read on…


How Ya Get ‘Em
Kool Points are found on every package of Kool-aid.
What Can You Get With Them?
Merchandise from their online catalog, found here: http://www.kraftfoods.com/koolaid/2001/ka_all_stuff.html
How Much is a Point Worth?
Not much. At all. The points required have no relation to the value of the redemption…but strangely (not!) the shipping and handling does. Take VideoNow discs…they require 24 points each plus $1.75 s&h. Discs cost around $8 in the store, so figure $6 = 24 points, or $1 = 4 points. Right?
Nope. A Kool-Aid Kite…a basic red kite with the Kool-Aid man’s face on it… costs 100 points plus $1.75 s&h… Which at 4 points for a buck would come out to $26.75 shipped!
There’s no rhyme or reason to the “cost” of the items. I think they’re pretty much valued at what they’re charging you for S&H…plus maybe a dollar. (Except those Video Now discs…which look to be a pretty darned good deal!)
Is This Program Worth It?
On the whole…nope. You’re not getting something for nothing, and you’re not getting much of a reward at all for your Kool-Aid purchases. So if you see Country Time or Wyler’s at about the same price or maybe a little cheaper, but you were thinking, “Oh, but I get Kool-Aid Points for buying Kool-Aid”…. Go for the cheaper one!
Kool-Aid’s Website: http://www.kraftfoods.com/koolaid/ka_main.html
Want to contact Kraft Foods to complain about what few offerings they have for redeeming your Kool-Aid Points? Click here!

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{ 372 comments… read them below or add one }

Dorcas Harrison April 21, 2004 at 6:04 am

4-21-2004
Why do you have order forms on offers that expire
12-31-03 ? Doesn’t look as if your web site is kept up to date!

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Anonymous April 22, 2004 at 2:22 am

They have new offers up for 2004

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Anonymous April 26, 2004 at 4:05 pm

why can you get good stuff these days

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Alisha Miller December 18, 2004 at 4:07 pm

Do ya’ll still have those koolaid jugs and can i get one with my koolaid points. I have over 300 koolaid points also do ya’ll have the koolaid shirts anymore.

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Anonymous December 29, 2004 at 2:14 pm

I want those video now disks back so that i can buy them with my kool-aid points

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Janet January 8, 2005 at 10:34 pm

I have been saving these for years I have some where around 2500 to 3000 points shure would like to use them for somthing better then what I am seeing

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Carolyn January 16, 2005 at 8:41 pm

I have lots of cool-aid points saved that I’ve never used…I wanna send for the jug and mugs. Why is it the only place I can find it is on e-bay. I’m not going there. Kraft people help me out here. If it ain’t broke don’t fix it. BRING THEM BACK PLEASE!!
Kool Aid kool Aid tastes great, We love Kool Aid can’t wait. Signed a 47 year old Kool-Aid kid

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Anonymous January 17, 2005 at 3:11 pm

I have like 2000 points and nothing to get what should i get and where can i go to find out what i should get

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Anonymous January 17, 2005 at 3:14 pm

o.ik there is only 4 thing to chose from and they are all the studitest thing taht you could even want
like seriouly i have been saving for so long and for what?? to me they are justa a waist of space so ikf there are more than those 5 things tello me where to find them becasue i having a pretty hard time tring to find them

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joanne January 28, 2005 at 8:43 pm

I don’t have a printer, so can you please send me a catalogue for the free items I can get when I redeem my kool-aid kool points, plus the order form..Thanks. Yours Truly,
Joanne Ryan
1214 Brett Place,Basement
Prince Rupert, B.C.
V8J-3W9
(250)622-2914

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Genia Haslar February 7, 2005 at 9:04 pm

I have been saving these Kool Aid points for 15 years and for what ?? a wimpy ball I can get with 4 packages of Kool Aid ? what happened to you ?? anyone wanna buy 2000 koolaid points and get 700 plastic balls ? wait limit 5 per family. Kool Aid you wasted my time and all those envelopes, just like growing up, Thanks for nothing. Do you know how many years I yelled at my kids for throwing away koolaid points, ? seems they were right on after all. so much for Kool Aid’s here bringing you Fun

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Virginia D. Meyers February 13, 2005 at 12:13 pm

I have been saving points for many years. I would like to redeem them. Please mail me a catalog at this address:
Virginia D. Meyers
212 Pellimore Drive
Warner Robins, Ga. 31093
Thank you.

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patrice m dyer August 30, 2011 at 4:02 pm

did you every recieved a catalog to redeem your point”s? i hav;nt

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BJ February 21, 2005 at 4:03 pm

My family and I have been saving Kool-aid points for many, many years. We wanted to take advantage of the trip for 4 to Six Flags, but were short of a few points. We kept saving and now the Six Flags trip is not even offered. What has become of the good prizes?

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Anne Farmer February 22, 2005 at 3:46 am

I was tying to get my son excited over recieving something cool if we saved up enough, not realizing there is not one thing an ten year old wants. Why? Kool-Aide has been around for years. We adults buy your product and encourage our children to consume a Kool-Aid product rather than competiors. I was under the impression that the Kool-Aide name represents that quality and reward would go hand and hand. I would have to say that I am truly dissappointed in your Kool-Aide kool points order form consits of. I not only lost all respect for your products and what you represent, but my 13yr old, 11 yr old, 10yr old,& 8 year old sons now all are feel that once again a Big Company who does not realize the benifits of the advertising that would take place if you had a wider selection and some more hip items for the supposed (COOL)Kool-Aide points, I am ashamed of Misleading advertising and now four more future parents who are not going to think so Highly of purchasing a Kool-Aide product.

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Cathy Blakley March 1, 2005 at 9:19 pm

I agree with ALL the comments posted, what happened Kool-Aid? Where’s the game systems, and all the other neat stuff?

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lori March 3, 2005 at 2:18 am

i have used koolaid points for at least 15 years and every time that i order you never have that prize. also you should make a better selection of things to order and more of them. maybe something for the younger kids and the older kids around 10 yrs old. give us somtehing to choose from this is getting boring. i can get more out of my club z points

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Felicia Moseley March 13, 2005 at 9:03 am

You’ll find Kool-Aid in my refrigator all the time. Loved it since I’ve been a kid. and now my kids love it too. It’s a family Tradition!!!!!
What’s new in the Kool-Aid points??

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Rinda Thomas March 15, 2005 at 9:01 pm

Well….ditto to what everyone else is saying. Sure isn’t much choice there & no offer for a catalog. I’ve got thousands of points saved in a cannister from raising my kids. They use to do displays in the stores with neat stuff to get like a Kool Aid Barbie. I’d love to add that to my daughter’s collection. And my old pitcher & mugs bit the dust, finally got too ugly & yellowed from storing them.

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Rinda Thomas March 15, 2005 at 9:03 pm

PS. Seems like they’d take a hint from the millions McDonald’s makes off of happy toys….I have thousands dating back to their beginning. And also Beanies….we ALL know that story….teehee.

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Toni Russell March 18, 2005 at 12:59 pm

Like everyone else who made their opinions and feelings clear, I too have many points, been making and enjoying Kool Aid since I was a kid, raised my 5 on it, had the funny face mugs, pitcher, ordered all sorts of great things. I now have 7 grandkids and 2 great grandkids and was so in hopes of continuing the great Kool Aid collection… cannot believe the items I am seeing …. Kraft Foods should take note and bring back the good stuff for all us loyal, faithful consumers who have brought generations to your products… STILL use and buy many. Maybe I should start looking around at others? Sign me disappointed, Toni Russell

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Dotty March 18, 2005 at 4:48 pm

I am so disappointed with the item selection for points. I have been saving for years like all above and continue to do so. For whatever reason, maybe that Koolaid will get there act together and put up something worth while in there selection. How bout it Koolaid?

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MIchelle B. April 2, 2005 at 12:48 pm

As already mentioned, I am disappointed with the koolaid point system. I was one of those children that grew up off of milk & water, so when I went to college, I went koolaid crazy & I thought that the point system was crazy cool. To this day, myself & my fiancee stay in touch with our inner child by purchasing koolaid products. As of late though, I have been highly disappointed in a corporation that takes advantage of parents & their children by sucking them into a point collection system by promising “great prizes” when the product is really not that great. As for me, I drink Koolaid because it is a childish part of myself that I want to keep in touch with, but the product itself is not the best thing on the market to drink. Parents, if you want to teach your children how to earn, save and spend wisely, help them set up a summer lawnmoving business. If you’re looking for something tasty to drink, there are other things cheaper out there. And those of you, who like me, are trying to keep in touch with their inner child, Saturday morning cartoons can keep the feeling alive. As for Koolaid corp., clean up your act because “trick me once, shame on me; trick me twice, shame on you.” One only need to lose your customers once.
Michelle

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BARBARA C April 8, 2005 at 3:15 am

YESSSSSSSSSSSSS WHY HAVE YOU TAKEN ALL THE GREAT THINGS YOU USE TO OFFER OFF THE MARKET. YOU HAD A GREAT THING GOING BUT NOW LIKE ALL THE OTHERS I JUST READ ABOUT. THERE IS NOTHING AND I HAVE USED KOOL AID LIKE THE REST WHEN RAISING MY CHILD AND I NOW THAT I AM A DIABETIC USE THE SUGAR FREE KOOL AID FOR A CHANGE OF PACE. PLEASEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEBRING THE GOOD STUFF BACK SOONNNNNNNNNN!!!!!!!!!!!!!! ESPECIALLY THE GLASS KOOL AID PITCHERS. THEY WERE DO ATTRACTIVE AND MADE KOOL AID TASTE BETTER THAN FIXED IN THE PLASTIC ONES OR FOR THAT FACT ANY PLASTIC JUG ETC. HOPE TO HEAR FROM YOU SOONNNNNNNNNN…THANKS. BARBARA C

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Andrew W April 12, 2005 at 11:16 pm

Wow, my roomate and I love Kool-Aid and were hoping to get at least Kool-Aid T-shirts or pitchers like we had when we were kids. Unfortunately, when we logged on…..a plastic kite? So now we’ve been drinking lemonade and other drinks..not just kool-aid. It’s sad, isn’t it? I really wish that they had kept up promotionals like this, since they still carry the points on their packages. I was really surprised and dissappointed. Kraft foods…when did you go wrong?

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jan April 18, 2005 at 10:29 am

need to know where to get catalog for kool points want a petcher and glasses with kool aid kid on it? please let me know where to get this at? wait for a email thanks jan

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jason April 25, 2005 at 10:45 am

I was so disappointed when i found out what we could get with the kool aid points my mom has always saved the points from when i was little and we got a lot of good stuff too. i had a kool aid hat shirt and we had the pitcher. so my mom tells me to look on the internet and see what we can get with all the points she has now for my daughter and what do i see some hearing aid crap. stuffed kool aid man and a kite!!!! what was bad also was the click here to see “all stuff” link all 3 things!!! HA you need some better items like you used to have!!!!!

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Renee May 2, 2005 at 6:13 pm

WOW. Here I thought I’d go to kool-aids site and see that I needed another 5000 points to get something, like a PS2 or something neat. Didn’t they used to give away good stuff? Bikes, cool stuff? I feel kinda neglected. I love kool-aid, I really do…but I expected more from them. Oh well.

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Elizabeth May 15, 2005 at 1:22 pm

I, too, was very disappointed with the “Kool Stuff” that Kool-Aid offers for points. My kids have saved points for almost two years, but have yet to get anything because the things are just not worth it. I went to their website and sent in a note on their “Contact Us” page. I suggest that other people do the same. If you’re interested, here’s the address:
http://www.kraftfoods.com/main.aspx?m=contact_us/cu_form1
If enough people contact them, perhaps they’ll bring back the good stuff. In my note to them, I also enclosed a link for this page. Hopefully, someone in customer service will actually visit here and see that people are disappointed with their current offering.

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Elizabeth May 15, 2005 at 1:38 pm

Oooooohhhh…to make matters even worse, I just went to this website:
http://www.bekool.ca/index.php?&pid=2640
They have the pitcher, the spoon, the camera, the T-shirt, lunch bag, crayons, cooler bag, cup, spy tracker, inflatable chair and backpack for Kool-Aid points. The catch? NOT AVAILABLE IN THE UNITED STATES. If you read the restrictions at the bottom, it states (and this is copied right off of the website): “Offer valid in Canada only. Points from U.S. packaging will not be accepted.”
What a rip!!!!!!

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Kayleigh May 19, 2005 at 5:45 pm

These items are rediculous. We want better stuff than a plastic kite or a stuffed kool-aid man. We have been saving points for years, just like the others and have about 3000 pts. VERY DISAPPOINTED!

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william dalton June 1, 2005 at 6:06 pm

i have save for year points for koolaid and find they are not wearth the paper its printed on so what do i do with them keep are thorght them away.

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andrea L-brady June 5, 2005 at 6:03 am

I SEEM TO HAVE THE SAME PROBLEM AS EVERYBODY ELSE,-WE’RE IN THE MILITARY IN GERMANY,I COLLECTED THE BARBIES IN THE 90″S FOR MY OLDEST 2 DAUGHTERS-NOW I DON’T HAVE ANYTHING FOR MY 6 YEAR OLD,HAVE PLENTY OF POINTS-SAME PROBLEM WITH KRAFT COMPANY AND POST CEREALS-STILL HAVE THE KRAFT TRUCKS AND CARS FOR MY SON-(ALSO IN THE 1990′S)HAVE THE T’SHIRTS FROM POST CEREALS-NOW THEY HAVE POSTOPIA CODES-WHO CARES- IF I WANT MY KIDS TO PLAY I SEND’EM OUTSIDE OR TO “NEOPETS”HOPE SOMEBODY FROM THOSE COMPANIES READS THIS….

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Rita from Calif. June 6, 2005 at 10:01 pm

C’mon Kraft Food. You could come up with better prizes then that. I have saved kool-aid points for years and have been waiting for years for you to offer good gifts. If you don’t want to loose customers I would advise you to start looking at the prizes you are offering. I’ve read these stories and I find it hard to believe how these people are disappointed in the prize offers you have. If you don’t want to loose customers I would advise you to start deciding of giving some good prizes. I would definetly be a customer you would loose if things don’t get better. Get moving Kraft Foods to satisfy your customers.

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Tina R. June 7, 2005 at 1:03 am

Agree wholeheartedly with everyone who has posted here. I wish that the “good stuff” would make a comeback. How hard would it be to offer some actual quality merchandise???? Glass pitchers, etc. What went wrong?
By the way… Anyone wanting my Koolaid points (200+), just email me. Will give em to ya!

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Lisa June 7, 2005 at 8:40 am

I have moved 2 times and each time I have packed up those Kool-Aid points and taken them with me, only to wait to see some new improved prizes! How can I tell my son to hold off on getting something that will only end up in a Garage Sale, and if he waits and keeps saving that it will pay off in the long run with a bigger and better prize!!!!!!For all of your loyal customers who keep buying and saving, we ask you to honnor our loyalty with some better prizes!!!!! We all drink it because we love it!!!! So don’t make it a thing of the past, because that prize choice is a great insentive only if they are worth it!!!!!

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Demetrius June 7, 2005 at 9:03 pm

I agree whole heartedly with all of you who say that better prizes are needed. But we need to right to make sure that the kool-aid company understands how many loyal customers they have that are discouraged by these low class prizes so please write the kool-aid company.

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Amanda June 9, 2005 at 7:13 am

What a joke!!!!!! Kool-Aide has sold out to the big company thing by using cheap trinkets and junk as point prizes. I feel mislead and will certainly not buy anymore kool-aide products!! Anyone want free points to buy the maximum of all three of the junkie prizes?!

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Debbie June 13, 2005 at 9:49 am

Hi, my daughter and I have been saving kool-aid points for some time now, and she was looking for a pitcher and the t-shirts you had in a old order form we have. Also a beach towel, cups, etc. Please let me know if they will ever be available. Thank-you

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Jackie June 17, 2005 at 1:32 pm

WOW! I THOUGHT I DIDN’T GET THE LIST OF ALL THE “FREE STUFF” THEY OFFERED!…I GUESS THAT’S IT! THREE THINGS HOW WILL I EVER BE ABLE TO PICK FROM SUCH A LONG LIST OF CRAP! I DID A SIMPLE TASTE TEST AT HOME AND YA KNOW WHAT WYLER’S TASTE THE SAME BUT COST IS 6/1.00 WHERE MY KOOL-AID IS 4/1.00 IT’S NOT WORTH IT TO BUY KOOL-AID FOR THE POINTS ANYMORE. IT’LL BE SO LONG KOOL-AID UNLESS THE PRIZES ARE BETTER!!!!

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Cheryl June 23, 2005 at 2:54 pm

Here is the CURRENT order form link for USA. The items on the order form is good until November 30, 2005. I got the video now for my son last year for xmas, it is a black & white one & disks can be viewed in color on the color video nows if had one.
http://www.kraftfoods.com/koolaid/2001/ka_kool_order_form.html

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denise June 23, 2005 at 9:12 pm

yeh, coop brand taste the same and alot cheaper then kool aid the prizes are all crap espicially when you live in canada and the video now is avaliable to the states only, you know we can buy koolaid in canada

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Amber June 24, 2005 at 10:49 pm

My mother has been saving kool aid points for years and all she really wanted was the glass pitcher with matching cups.Now you are no longer offering them, why? whatever happened to all the good deals that you used to offer. could you please send me a catalog at the following address 3264 Carson Ave Clovis CA 93611, if you have one.
thank you

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jeremy milne June 26, 2005 at 2:48 pm

all of you people are whining about the bad choices u have and all of you are saying that they should give a better selection… well give them some dam ideas!!!! they cant pull this all outa their butt by themselves!! do something about it! give suggestions! like… i dunno.. a umbrella or a kool aid man blow up for playing on water or something.im just saying give them ideas or else your cries for better prizes are worthless

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karla June 27, 2005 at 8:24 pm

Please bring back the little cool stuff I don’t need a trip or all that I’d like T-shirts, pitcures, cups you know the little things that made kool aide points fun to collect.

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Susie June 28, 2005 at 12:54 pm

I agree with all comments. I was raised on KoolAid and I have raised my kids on KoolAid. We have always had fun saving points and redeeming them, now it is a joke!! We’ve had lots of fun over the years with beach towels, tee shirts, glass pitchers and cups and the coolest koolaid comic strip shorts, among other stuff. What happened???? My kids are all growing up, some with kids of their own and if you are not careful you will lose a large upcoming market. I like the idea of giving the consumer something for their effort and in turn they keep buying your product. Keep us all posted!

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Cheryl June 28, 2005 at 4:43 pm

for Canada order form go to http://www.bekool.ca/index.php?&pid=2640

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Nick July 3, 2005 at 12:42 pm

Kool aid sucks, I’v been saving 5 years, and i now have 1,500 points. Then, I look on-line, and all i see is a stupid kite (its a plastic piece of crap), a retarded plush toy, and video now disks,is there any good stuff!!!!!! Like a bike or mabey a board game!!! Kraft needs to change their prizes, i know I’m not buying any more kool aid!!!!!!!!!!!!!!!!!!!

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marquise July 7, 2005 at 8:47 pm

whats good,i’v been saving up kool aid points for 4 years. I haven’t seen any prizes worth getting yet. If kool aid suppose to a big market/company then why aren’t ya’ll offering better prizes. And another thing make it easier to use your points and codes for better understanding. May be ya’ll can offer a kool aid sport bag, basketball, football, baseball, and soccar balls. They don’t have to big balls just big anough to satify the customers/kool aid point users.

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B.J. July 10, 2005 at 1:34 pm

Kool-Aid Sucks! What happened to the good prizes they used to have when I was younger?? I have been saving for years and I try to find out if I have enough points for the good stuff and now there is only a bunch of retarded crap. I mean who wants a frickin kite or stuffed toy?? Do they think we are two?? Come On Kool-Aid Man, you promised me awesome stuff and you let me down. I think I’m going to flush my points down the toilet because that’s all they are good for. OH, YEAH!!!

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MAB July 11, 2005 at 1:21 pm

It is very sad. Just like the many comments above. My twelve year old son and I just thought we would go on line to order something with the koolaid points he has been saving for years now and guess what, nothing worth ordering. The most exciting thing a kite. Too bad Kool-aid, especially letting your main market of kids down like that. Get your act together and bring back something worth saving those points for.

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Anderson July 14, 2005 at 12:10 pm

We want to use our points for a pitcher and glasses !!!!!
We want pitcher and glasses!!!!!
Kool-aid is….that pitcher!!!!
How can you drink kool-aid without making it in a pitcher!!!
We need a new pitcher or we can’t make kool-aid!!
We won’t buy kool-aid if we can’t get a pitcher with our points!!!

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Kathy July 18, 2005 at 11:19 am

I have been saving the points for years. I went to the Kool-aid web site today for the first time. When I saw the dumb list of prizes, I thought, “I must be in the wrong section.” Then, I found the comments. Oh, my! They were saying all the things I was thinking. I’m not buying the dumb discs. My kids are teenagers now. Since I’m a diabetic, I’ll just switch to Crystal Light. I’ll put the Kool-Aid points away and look back on the website in the fall to see if there’s been any changes. If so, I’ll switch back to Sugar Free Kool-Aid. If not, sayanara!!!!

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MJ July 18, 2005 at 11:38 am

I agree with all of the comments posted so far. We have been saving points for years and the payoff sucks. We buy Kool-aid like crazy but now for what…it’s not the best on the market and surely not the cheapest.
Where’s the tee-shirts, beach towels, game boys, etc?????
KRAFT FOODS PRIZE POINT SYSTE IS A RIP OFF – FIRE THE PROMOTIONS STAFF!!!

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Adrian July 21, 2005 at 2:35 am

I can’t beleive my eyes. I have been looking and looking for Prizes from Kool aid. I found this site and seen the comments and i am almost having a heart attack. I feel i should file a lawsuit against Kraft because of this fake advertisement. This has been a long in the working plan to steal our money. I have over 5000 points saved up for my son and cant get no gameboy or anything good. I like the others haved grown up on Kool aid. But for now on i am done buying all of kraft product until this problem is solved. HELLO FLAVER AID!!

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Thankyou. July 22, 2005 at 5:12 pm

Well, Im am not going to complain about this. Yes It is a bit of a let Down, But in the stores they have the little catalog sheets you can Pull right off the rack. Now, I dont know about anyone else but that is fine for me. I only have a little bit more to go for my pitcher!

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Becky July 23, 2005 at 7:25 am

Unfortunately, only Canadians are eligible to get the pitcher… us U.S. folks have to pick between four prizes that require in “shipping and handling” what’s basically the cost of the item. :(

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tonibatchelder July 24, 2005 at 3:09 pm

my sons are older now and what better choices of stuff I have been saving points forever and have gotten stuff they are to old now.

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debby moroz July 25, 2005 at 12:34 am

please offer the koolaide jugs and glasses again what is available now is not really worth the effort to cut and save points

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Marlene July 25, 2005 at 1:18 pm

My boyfriend told me that he had an Oatmeal box full of Kool Aid points that he had been saving forever he asked me if I could look on the internet and find a catalog. I am embarrassed to tell him what I found out about the Kool Aid point scam. This is ridiculous offering this junk as prizes. We need some t-shirts, glasses, pitchers, ect., perhaps a whole catalog with different cool choices or is that asking for too much. Please bring back the cool stuff. Marlene

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david c August 2, 2005 at 5:32 pm

I expected more from an established name as kool aid. I am truly disappointed in a company that run kid and family friendly adds to rip us off!!!!

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Rob August 4, 2005 at 3:54 pm

Crap, it’s just crap. I understand it costs money to give away prizes but it costs you money when I explain to my kids and their friends everytime they want to drink koolaid that we drink a different product because Kraft doesn’t really provide prizes or cool stuff, they just provide crap like a kite or a listening ear. Best way to get the message across to Kraft is to stop buying their product, tell them why you stopped, and tell the kids in your circle of influence to stop saving koolaid points and save their dimes and nickels instead.

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amy August 5, 2005 at 8:31 pm

I have saved Kool-Aid points for years, thinking that I would turn them in someday for barbie dolls when I had kids. Well, now my two daughters are at the right age to appreciate barbie dolss, and they are no longer offered. They should have at least warned the general public that the good prizes were going to disappear.

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GK August 11, 2005 at 1:28 pm

Ever since I was a little kid I’ve been saving kool-aid points,But now that kratf brings out crap I don’t know if I should save them anymore! They’re prizes are so freakin’ stupid! What happened to all the gameboys and pitchers. Now I have over 20,000 points and I have no idea what I should do. I’ll wait 2 more years,and if kool-aid doesn’t come out with any more points……… IM THROWING THEM AWAY!

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Cheryl August 13, 2005 at 3:34 am

What a drag. We always looked for the prize sheets on the Kool Aid display and seldom found them. Every so often we check online only to see a rather pitiful selection each time.
We have been waiting and waiting for the good stuff again…alas,it seems it is not to be.
I have been toting around those points for years only to find it was a waste of time. My son is sooooooooo disappointed.
When I was a kid you could get prizes in cereal,send in box tops and get stuff…
In my Moms day,you could get towels or dishes in laundry soap.As a child we had some cups that once upon a time came in sacks of grain .
Even Cracker Jack prizes suck now.
Corporate greed and screw the consumer I guess.
I looked forward to the day when I had my own kids and could see the joy in their faces when they got their prize.
Thanks Kool Aid for bursting that bubble.

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Penny Billingsley May 25, 2011 at 1:07 am

I and my kids saved packs for years also. I am so unhappy with reading all of these peoples stories because I would guess that all your worried about is loosing money from selling the items that people have saved up for-for so many years well don’t sell a product that is false advertisement.You may very well be sued.

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Lonnie August 13, 2005 at 10:35 am

I am in total agreement on the pitiful prizes and selections. I remember getting a wireless remote for my kids Nitemdo once, (way back when) and pitchers and shirts and beach towels and other wanted usefull things.
Do they think only KIDS drink this stuff?
Come on KOOL-AID (KRAFT) what am I supposed to do with the almost 7000 points I still have and am still adding to.
I was raised on this stuff and still love it and I just can’t make myself throw away the pack without getting the points off it first.

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Miranda August 17, 2005 at 2:25 pm

I really wish that they would get mroe stuff for us to get.

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Nancy Davis August 20, 2005 at 9:21 am

It might be a good idea to get kool-aid to post a form for prize suggestions to be filled out by kids, I mean they know what they like and I’m sure the suggestions will pour in. I agree on the prize selection being a lunch bag let down

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Jake August 20, 2005 at 11:34 pm

Is that all that you can get for the points that kind of sucks cause I have like three thousand points what am I going to do with a kite or a plush toy or a video now? if there is anything else that I can get with them please inform me.

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Mary Koran August 25, 2005 at 2:23 pm

My husband and I just went online to see about redeeming our kool-aide points.Wow!!!! What a shock!!!! What happened? I thought that the hundreds of dollars I spend every year on kool-aide and other Kraft products was appreciated by the company. Obviously,by the look of the “cool” kool-aide gifts for our points, I was seriously wrong. What happened to the cool gifts? Video games,trips,towels,t-shirts,balls,pitchers and mugs you used to have? Boy, start making them a little money and they don’t want to spend a little back. I now appreciate Mcdonalds and the fast food places. Atleast their stuff kids (and ADULTS!!!!!) want. Kraft, you are making kool-aide a joke!!!!!There are a lot of generic drink mixes that taste almost as good and are quite a bit cheaper. I always buy kool-aide because of the points and I like the flavor. Well,we can switch. You don’t want my business??? Ok. I won’t argue. Your products are obviously overrated. I hope your “KOOL” gifts don’t bankrupt you in any way. We would hate for you to spend any money to show us your appreciation for making your company all it’s money. Without us,you wouldn’t exsist. Maybe you might want to think about that. The payoff for a little output of cash for good prizes would probably make you millions more and its probably a tax writeoff too. Cheap,cheap,cheap isn’t always better.

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Heather August 31, 2005 at 11:20 am

I’m a 48 yr old mom who has been saving my kids kool-aid points for 17 yrs! My sons went online to finally redeem them since they have saved quite a few. What happened?!! Where are all the “kool” prizes? When I was growing up, you
had all kinds of things to choose from. Come on KRAFT, is this how loyal consumers are to be treated? I am very dissappointed. Can’t we even get a kool-aid pitcher and mugs? What am I suppose to do with 17 yrs worth of points? Oh, I know, I’ll use them for starter flames this winter in the fireplace. At least THAT’S worth something! Bye bye Kool-Aid.

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DAR September 1, 2005 at 3:30 pm

I too would like things like a kool aid mug, a glass pithcher, a towel, t-shirts and things like that. You know what would really be great is a cookie jar of Mr. Kool-aid man. We buy your product all the time why not offer us good things. Please bring us some great things to get with all our points!

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candee September 4, 2005 at 4:37 am

When I was little my mom got one of the pitcher and mugs set! I’m 32 years old and would like to have a det for my kids…and like the rest of the people with comments…you have only come up with toys that aren’t worth the money we pay for the koolaid! You have come up with new flavors….how about coming up with better prizes or at least bringing back the good ones!

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LESLIE September 4, 2005 at 3:42 pm

I TOO AM VERRY DISAPOINTED IN THE KRAFT CORPORATION. WE WEN’T ON THE KOOL AID SITE TO SEE A LOUSY SELECTION. I SENT THEM AN EMAIL TO LET THEM KNOW HOW I FELT. LET’S SEE WHAT HAPPENS

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Geoff Logan September 9, 2005 at 5:18 pm

I’m from Canada, and I just received my kool-aid pitcher and kool-aid cups, my mother is currently making some Tropical Punch flavour in the new pitcher to break it in, in a few hours when its nice and cold I will bust out my new kool-aid cups and drink a tasy delicacy
I can;t wait, like everyone else here I’d like to thank you kool-aid for the kool-aid points system, I’ll start saving for t-shirts or cooler bags

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john September 13, 2005 at 10:39 am

I Feel the same way most feel about koolaid. I have points that my dad was saving for us when we were kids and now save them for my kids. I have around 15,000 points, but whats the point with idems like this to pick from? When I was a kid we got things like skate boards,video games,& cool cloths!Now it’s not even worth sending in for something.please expand the selection!!!

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angie September 21, 2005 at 10:48 pm

i also remember as a kid saving kool aid points for “cool” toys, now i have kids and have recently started saving the points. i was very disappointed when i saw the selection of merchandise ot choose from. please bring backe some of the items form “way back when” like the t-shirt and the pitcher and mugs.

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George September 30, 2005 at 3:47 pm

Ha, Ha us Canadians get all the good stuff while you Americans get all the Crapy stuff.

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Karen K Franzel October 18, 2005 at 10:31 am

I feel the same as most others. My family has saved Kool Aid points for years , hoping that Kool Aid would get bigger or better items to offer consumers. Have yet to see any T-shirts or pitchers or spoons or mugs. Just useful items please. Hey Kool Aid Man, where are you when we need you !!!!!

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Gordon Hedgepeth October 18, 2005 at 5:05 pm

Can’t understand why anyone would waste their time saving Kool-Aid points. I have over 500 and the worthless junk you have offer for redemption is worth the postage I’d need to send them to you. I’d do better stealing from a Catholic Charties or Salvation Army drop off container. Who runs the show their – an ex Enron employee?

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Sandi Hamon October 18, 2005 at 8:51 pm

I have contacted Kraft about their lack of cool stuff and they said “Keep your eyes open, we’re always posting new stuff online”. Well…that was over 6 months ago and I waited about 3 months to send the e-mail. Kraft doesn’t care one bit. And why should they?? We are still buying Kool-Aid and saving those darn points for nothing hoping they will come out with something. I have over 10,000 points saved up…trying to get like a Kool-Aid Corvette or something. But no, I can buy like 1,000 kites if I want. Who wants a cheesy and crappy Kool-Aid kite??

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Sad in Kansas:( November 4, 2005 at 5:48 pm

My oldest daughter collected Kool-Aid points and loved reedeming them for stuff. She still has her Kool-Aid alarm clock. My youngest would like to do it as well but what happened to the selection. I went the the Canada sight out of curiosity. Why!! Why do you offer so many things that kids enjoy in Canada and only 3(somewhat cheesy) items in the US. I just don’t understand why we don’t get the same selections! Please consider making it a little better for us to the South, OK?

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tboneal83 November 6, 2005 at 10:43 am

I was hoping they had a nice hd tv or somethin that i can use all my points to get. I cant believe how lame all those items are.

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Jessica November 13, 2005 at 3:11 pm

i saved my kool-aid point for a while now so that i could order one of them beach towels ya know? and i finally got around to ordering it and i got on the website to print off a copying of the order form and all they got are them frickin sound sounds!!! THE PRODUCTS ARE RETARDED

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Sue November 21, 2005 at 9:27 pm

Okay, thinking of pitching my points. I have around 2000 but check periodically for what I can get for them – phooey – what a selection.
I’ve been buying and drinking Kool-Aid for over 40 years – for what??? Come on Kraft – give us something for what we’ve paid all these years for your product.

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Clarice November 23, 2005 at 4:23 pm

Been saving kool aid points for years and would like to give them away. The first to contact me at my e-mail address can have them. They are not cut from the pack.

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robin s. December 13, 2005 at 11:22 pm

i agreee with everyone else about how pitiful the site is i’ve savd points for years and can’t find anything to order come on guys you have to do better than this its not right kool-aid is non-expensive but when you add up years of purchasing kool-aid you could have bought stock in the company

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PAUL January 1, 2006 at 11:35 am

I think this is rip off cuz you have to cut them out add all the scores up then when you try to buy something you find out that all the prizes are unbelievably over priced and of poor workmanship. They should let you redeem the points for giftcards or something useful, or fun.

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Sandra Morgan January 2, 2006 at 1:22 am

I have been also saving points for years, I have turned in a few and was ok with what I got. I sent off an order form that I just got off the internet spent $1.00 to send it and it was returned to me no such address, so I checked the web again and there is no current order forms. What do I do now, WHAT A WASTE OF TIME AND MONEY!

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April January 4, 2006 at 5:56 am

KOOL AIDE
Well, i guess im just one of the other many people that were wondering about the points and how you go about useing them. Because when i was a kid my mom would always have me help her cut thouse little points out to order little prizes and such. now that i going to be a mom for the first time i was wondering it you still hade thoughs order forms still cause the points are still on the backs of the kool aide, and im still collecting them thoughs Glass jugs were a hit with the little matching cups i loved those!!!!!!!!!!!!if there is a way to get a hold of those soon??????? I would love it. one of my first couple of things i got from kool aide was a kool aide barbie and a couple koosh balls(Is trhere any new flavors comming out soon?)

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a.preston January 7, 2006 at 11:03 am

I’m a little dissapointed in the offerings kool -aid has. The catalog only offers 3 prizes. The video now disc is the only good thing offered, but what about the player? How about giving that a point value and charge only shipping and handling? You need to get more to offer. Like many others we saved our point to get a great prize like the video system or six flag tickets.

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NCLEO January 18, 2006 at 11:00 pm

Hey Kool-aid! I have loved Kool-aid for years, I have saved, and saved all those points, we made sure we didn’t throw any of them away, in the drawer they would go, and there they sit… why… they are not even worth the dust they are collecting. If they are not going to offer anything decent for them, why do they call them points… is it a game.. who ever gets the most wins… and what do you win…. Nothing! Years ago we got some really neat things, we got a skateboard, gameboy game, cups… oooh now we can get this little radio… and some games that we can buy at the store for about the same price at the store.
Get on with it Kraft…. I guess we all need to switch to “Flav-or-ade” Cheaper and you don’t have to save points!

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Sherri January 19, 2006 at 1:59 pm

Here is the current form that is good until 2007. Not much I want to order, Amazon has better prices for the Video Now and you don’t need points. But since some were asking, maybe someone might can use it. Hope it helps. Another person saving for the good stuff, :)

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Sherri January 19, 2006 at 2:00 pm
Lainie January 28, 2006 at 4:34 pm

I want a t-shirt and a beach towel. These are the items i’ve been saveing for and now they aren’t available. I only have one Kool-aid cup left i need new ones. We counted points today and my kids couldn’t wait to look at the web site and they said is that all there is? My son said we have a bezillion points, now what?

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Wanda February 14, 2006 at 8:59 am

I would love to order a kool aid barbie, like I got years ago, Kool Aid Pitcher, and Beach Towels.
How can I do this??????

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Andrea February 16, 2006 at 9:29 pm

I was saving for something relly nice like i used to get as a child. I was totally wrong!! Please come up with some new rewards or quit putting the rewards on the packages making kids think they are getting something good when actually nothing worth sending for!

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Kelsey March 1, 2006 at 12:36 pm

I have about 6,000 points hoping that you would put the pitcher and mugs, shirts, game boy, beach towel or anything that would be worth using my points for. All of my kids are grown, and marrried or not married save kool-aid points and give them to me. Hoping that I can get the kool stuff for there kids that I got for them, when they were small. I still have a muticoloered mug set, and any kids that come over to my house want to use only those cups. My children ages range from twenty-three to twenty-eight and I have five. My oldest runs a preschool/daycare,she sends me her points hoping to get stuff for her business. I would like good stuff offered and Retro items. Please!
I also wanted to say 2004 stuff is not new. By my way of thinking that offer is OLD…

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Shirley Hicks March 14, 2006 at 10:46 am

Come on Kool-Aid do the right thing by the children.
tee-shirts
towel-for the summer at the pool that you only can get from you Kool-Aid.
ATL

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Anonymous March 19, 2006 at 9:59 pm

u can get 1000 points at a time on the invisible kool-aid packages now

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Amanda March 20, 2006 at 11:09 am

This is a bunch of bull. We have saved points for years. We only needed a couple more points for the trip to Six Flags years ago. Now you don’t offer anything that my kids would even want. I have saved them since I was a kid hoping that I could get something with them; but Kraft hasn’t offered anything in about 5 or so years. We wanted the things that everyone else seems to want, so with this many people complaining why hasn’t Kraft listened? We already switched to Flavoraid. A dollar for 12 packets vs $3.60 for the same amount.

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Leanne March 23, 2006 at 9:28 pm

My son was so excited when we heard that he could get things from kool-aid points. We started saving them up and now i went online to see if my little boy wanted to buy something. He told me that it was so boring and that you guys got rid of all the good things that you had before. Now my little son is very sad that he can’t buy anything good after he had saved all the kool-aid points I am very dissapointed in your company.I am not the only one that thinks this. There are many kool-aid bashing websites. PLEASE BRING BACK THE GOOD PRIZES!!!!!!!!!!!!!

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Leanne March 23, 2006 at 9:42 pm

I have over 300 hundred points and nothing to spend it on but i am not going to write another comment to yuor company because you dont care one BBBBBBBBBIIIIIIIIIIITTTTTTTTTTT!!!!!!!!!!!!!!!!!!

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Andrea March 24, 2006 at 4:56 pm

I am a concerned parent as I am in canada and I have been told that we are not allowed to order anything fromn the united states. I have over 8000 points.

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maria h April 2, 2006 at 4:38 pm

I have also have emailed kool-aid/kraft foods to express my disappointment in the point system. Like many others I have saved for decades, and I have A LOT of kool-aid points. Kraft foods sent a reply, but it didn’t tell me anything or resolve my issues. So in reading all of these comments I have decided to personaly boycot kool-aid and all kraft foods! Yes it will be tough at first, reading ALL info on boxes and packages for the kratf food trademark and there subsidaries, but it will be done. There are many other products to choose from. If anyone would like to join me, maybe than the Kraft Foods company will get clue that they have made generations of Kool-aid drinkers VERY UNHAPPY!

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mallie b April 6, 2006 at 4:05 pm

i’ve been waiting for the last two years for something worth while to spend my kool-aid points on … i’m still waiting

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Matt April 13, 2006 at 10:27 pm

I, too, have to agree with the majority of the responses on here. I remembered when they offered video game systems and games… That is what first inspired me to begin saving in the first place. While it took a lot of points to get things like that, it was something worth saving for(game systems arent cheap by no means). I went on the site today to just check out what they had now(I have a LOT of points saved up I never used) and man… THREE items!?!? That is just insanity and an insult to every person who has saved up Kool-Aid points in hopes of redeeming them for a great item. Also, the point requirements for the items I’ve seen is just… unreasonable. I hope Kraft cleans up their act and returns Kool-Aid points back to prominence, or they might lose a lot more customers than they ever expect.

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BRANDYN April 16, 2006 at 11:37 am

WHY DONT WE FIND A WAY TO SEND THIS ALL TO KOOLAID AND GET IT OVER WITH… THIS IS ALL STUPID THAT WE JUST KEEP TALKING IN THIS SITE AND NO ONE PERSON WILL SEND THIS ALL TO KOOLAID… LETS FIND A WAY AND STOP ALL OF THIS NONSENSE WITH THE KOOLAID GUYS BECAUSE I AGREE WITH ALL OF YOU WHEN WE SAY THAT SAVING THE KOOLAID POINTS SUCKS WHEN THERE IS NOTHING GOOD TO PURCHASE WITH THEM!!!!!

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keith April 17, 2006 at 6:44 pm

we were so impressed with the towels that we started seriously collecting them. we are ready but there seems to be a glitch in the program. we’d like to see them back

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susie April 20, 2006 at 3:06 am

Everyone I read,while skimming through,are right!I imagine the Kool-aid company is making a good!!!amount of money,still if you have this oportunity to make even more why not do that?A couple years ago I used the points to buy the blue,with sploches of differant colors,bascketball after that he wanted to save alot then after saving he was going to get something really cool!Luckely he’s asleep and not having to be very disappointed over this bullshit!!!What of the 3 things is an11 yr. old boy going to spend a few thousand points on,and he enjoy his dedicated work?Please do the correct thing!!!

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ANON May 14, 2006 at 9:56 pm

I’m extremely happy that I looked at the prizes before starting to collect the points for my children. I’m wondering why no one else bothered to keep up to date on the prizes???

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CASSI May 17, 2006 at 12:52 pm

I HAVE BEEN SAVING POINTS FOR 18 YEARS. WHEN I WAS A LITTLE GIRL THERE WAS ALL KINDS OF NEAT STUFF. SO I KEPT SAVING FOR SOMETHING BIGGER AND BETTER. AND NOW ALL YOU HAVE IS THREE THINGS THAT IS NOT EVEN WORTH LOOKING AT ! WHAT HAPPENED TO ALL YOUR NEAT STUFF. VERY DISSAPOINTED ! FROM NOW ON I WILL JUST BUY THE CHEAPER KOOL-AID. THANKS FOR NOTHING !

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tea May 18, 2006 at 10:49 am

I feel the same way about the kool aid points I have saved them for years and now there is notheing to purchase why aren’t they doing anything about it . This sucks.

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Anonymous May 21, 2006 at 2:18 pm

i have been collecting the points since i was 4, and i always go back for more stuff, i have an alarm clock, bounce magic ball, and lots of other thinggs

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kevin May 21, 2006 at 2:22 pm

collecting these things is great, i have been collecting since i was 4, i have a magic ball, ear thing, and more.

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velvet prescott May 22, 2006 at 10:20 pm

I have been saving kool aid points for years and I want to redeem them. Please send me a catalogue. My address is P.O. Bx 225 Hartsville SC 29550. What happened to the good stuff!!!!!
I have over 2000 points that I have been saving for years. Kraft please bring on the good stuff.

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Pam Kotter May 23, 2006 at 8:39 am

Our family has been saving them for years also! I agree with all the other comments I am reading…..where’s the good stuff??? I need to get these redeemed so I can use the space for something else in my cabinet. I was looking for the beach towels or Six Flags tickets. Can you help?

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Pat Adams May 28, 2006 at 2:40 pm

You are so wrong for this. And have took all the fun out of Kool-Aid.I am 56 years old,And i still love Kool-aid.When i was in school many years ago. We use to save the BLUE HORSE, Heads off our school supplies.And use to redeemed them and get all kinds of cool stuff. What is happen1ng? HAS times change that much? IF SO!!!!! Please take away the kool-aid points and the kool-aid fun code. Why do i need them anyway. They are worthless!!!!!!!!!

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Sheila May 30, 2006 at 6:55 pm

My child has saved points since she was too young to know that she was saving them. And for WHAT? Kraft Foods should remember where their success comes from! I now buy Wilers or the store brand.My daughter is now 14 and has nothing of substance to show for her loyalty!

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Mike May 31, 2006 at 8:22 pm

Thanks, Now I don’t feel like a points saving loser. I see everybody saved points for years just to get something that is worth no more then a couple of dollars. Thanks Kool-Aid for all the refreshing moments you have given me over the years but no thanks for taking up cabinet space while I was saving points for the last 16 years of my life.
I would like to let everybody out there in Kool Land that I am trashing all my Kool-Aid points.
last counted over 7000
yes 7000. did I tell you I have 3 girls who love Kool-Aid??

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Scott June 6, 2006 at 11:49 am

I took my pitcher to Texas A&M when I went to college. I left it in the recreation room of my apartment complex after using it to play quarters, because I was too drunk to remember to take it when we were finished. I threw up numerous times that night. Anyway, my mom got that pitcher for me, and I miss it.

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Pat Noeske June 6, 2006 at 10:28 pm

I agree with everyone, what happen to all the good stuff Kool-aid used to have. Boring now. I think it is time to part with my points. Anyone want to buy them? I could sprinkle them as confetti at my next party. They are pretty colors.

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Juha As "John" June 7, 2006 at 5:54 am

Hi!
I been looking these Kool-Aid items too,and today i find this site http://www.bekool.ca/index.php but its in canada..umh,i dont know what you like about that,but for me its fine because i live in finland =),only problem is ordering and the price!

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BonnieBee June 7, 2006 at 10:27 pm

First I was shocked and then extremely disappointed to discover that my 2,000 Kool-Aid points are garbage…that’s what I call the junk that is offered. All the above messages should give Kraft an obvious clue where they are lacking in their marketing department. Has anybody copied all these messages and sent them to Kraft? This website is not part of Kraft so they probably have not seen them. Somebody help out there. Thanks. You won’t catch any of my family drinking any more Kool-Aid.

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Dave Kranz June 9, 2006 at 10:06 am

I drink about 1 gallon of Kool-Aid every day for the past 7 years, if not more…You do the math in regards to how much I have. I average about 45 packets every month. The prizes are pathetic. Kool-Aid drinkers are not just 5 year olds. I am a 36 year old high school teacher and baseball coach. My kids at school call me the official Kool-Aid kid. I am teaching summer school now and am enjoying a nice glass of Ice Blue as I type this!! So, I hope that Kool-Aid will take us older Kool Aid kids seriously in regards to what we demand!!

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wolf June 14, 2006 at 1:02 pm

koolaid you disapoint me you have no cool things one there but the one thing cool on there you can’t even use your points for and you have to pay for shipping to

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wolf June 15, 2006 at 4:41 pm

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DDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDD

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kool aid hater June 16, 2006 at 9:00 pm

good kool aid is very very very very very very very very very very very very very very very very BBBAAAAAADDDDDDD!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!you suck ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!~!!!!

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Becky June 18, 2006 at 7:07 pm

Wolf/Kool Aid Hater: Just to make sure that you know — this site is not affiliated with Kraft Foods or Kool-Aid; I provide news and reviews of various rewards programs including Kool-Aid points. I’m a long-time Kool-Aid drinker and points clipper and I’m just as irritated as everyone else at how they’ve allowed their loyalty program to go to pot…actually creating DIS-loyalty.
I don’t think they read this message board, but if they do…I think you’ve gotten your point across!
Best wishes,
Becky

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Mark June 19, 2006 at 9:18 am

What happened to the cool KoolAid stuff from when I was a kid. My wife and I have been collecting points for years. Now I can get a cheap kite or a stuffed KoolAid man? Come on!

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jessica June 21, 2006 at 3:51 pm

Well I agreed with everyone with everything they had to say so I decided to take it a step further.. I copied and pasted this entire thread and sent it to the good ole folks at Kraft.. Now wether or not they even look at it is up to them.. I guess we will just see..

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Allison June 23, 2006 at 12:50 am

I was wondering if anyone would know the point value of a Kool-Aid stock point? They are located on the upper left corner of the boxes containing the packages.Thanks:)

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Miranda June 24, 2006 at 9:49 pm

I have about 1,700 points. I kept saving up for a Gameboy. Now I just want something that isn’t a spy ear phone and a foot tall Kool-aid man plushie.

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JoAnn June 25, 2006 at 8:32 pm

I am also upset about the items that a person can get with the points. I use to get backpacks for school, games for a gameboy. and the children that receaved the enjoyed them . Please bring back the good stuff.

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Donna June 26, 2006 at 2:27 pm

I am upset about the kool-aid items, too. It’s the same old items. In our area I noticed on some of the packs of kool-aid, there aren’t any points on the back of the packages. I even e-mailed them, and never even got a response from them.

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michael July 1, 2006 at 10:20 pm

i think it is dumb how i can get either a stuffed animal or a liitle ear peace that supposed to make me hear better. i was lookin for som,e electronics and i found nothing. i have over 20,000 points and my mom wants me to get rid of them so i went on the site and im not gonna let 17 years go to waste i think i should at least have more options instead of two.

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Robert July 2, 2006 at 9:10 pm

I just posted a complaint to Kraft foods for false advertisement on Kool aid points and mention to them that maybe we should gey a lawyer for false advertisement.
p.s. thanks for nothing

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Dominic July 7, 2006 at 2:13 am

WTF is a kool-aid fun code used for? This pack of lemonade I’m looking at right now has this code but no points. I went to their site and I expected an easy to find link to enter the code similar to coke or mcdonald’s websites. I haven’t saved the points since I was a kid and I remember getting kool-aid man mugs. I thought that they might still have cool stuff like that, but all they had was a spy toy and a stuffed kool-aid man. It is a rip off, but they must put crack in it or something because I can’t stop drinking it.

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cadijra July 9, 2006 at 12:12 pm

i cant believe this!!! me and my mother been saving up kool-aid points since i was about 7 or 8 years old, i am now 18 years old and we have ALOT of points..i feel that we wasted our time saved these points because the prizes that their offering now is just a shame, what happen to the kool-aid pitchers with the kool-aid cups, the t-shirts,the hats, and all that other cool stuff..the prizes you that their offering is not even worth getting

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r.patrick July 12, 2006 at 5:02 pm

I would like to organize a kool-aid strike. Due to the lack of “goodies” you are supposed to be able to get. WTF happend to kool-aid? Im over 18 and have been saving points for more than half my life. Come on people, don’t you remember the mugs, pitchers, even those kool-aid popcicle makers? We have to put an end to the kool-aid point for the children of today. Don’t let your kids be deprived of what we once had great. DOWN WITH KOOL-AID forever!!!!!!!!!!!

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k. chafin July 12, 2006 at 8:39 pm

well, DITTO to all the comments posted here. It must be that Kool Aid is planning on going bust soon and is phaseing out any promotional gifts. Too Bad for Kraft Foods, as product identification is a prime marketing tool. I remember my gift from Ovaltine when I was a child and I still buy Ovaltine (after having to look hard for it for a few years).
One tiny lousy gift with the points my child saves for, then looks forward to getting in the mail, and a life time purchaser is born.
But, NO, Kraft Foods is now going the way of the dinosaur…perhaps, the other Kraft Foods that I buy for the 6 adopted children I have, should be shelved too. Perhaps, I should remind Kraft Foods, that as a middle aged single professional mother, I have money and choices to make. Maybe I should just walk my money and choices to another aisle.
Stingy Kraft Foods…I need to write my Congressman that any tax breaks you get should be revoked!

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luke July 17, 2006 at 9:41 am

the website is
http://www.bekool.ca
heres the list
Underwater Digital Camera 2000 points
Tumblers (set of 4) 800 points
Jug and Bonus Spoon 1000 points
Yellow or Mauve T-shirt 500 points
Inflatable Cup Holder 400 points
Back-to-School Pack 400 points
Crayola Crayon Pack 300 points
Crayola Marker Pack 300 points
Water Bottle 100 points !!
__

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Andrew July 31, 2006 at 2:52 pm

My grandma Hay TONS of kool-aid points and i was wondering if u could send her a catloug for all the stuff she can get send it to this address Katie Koch
7511 Bray Rd
Vassar MI 48768-9639

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Shannon August 2, 2006 at 1:02 pm

Wow, after scrolling FOREVER to get to the bottom of this page, I can’t see why this company hasn’t done something about all these complaints yet. Obviously there are many upset people, and you are not supplying to meet their demands. My family has 1460 Kool-Aid points saved, and now there’s only two lousy items listed TOTAL. What’s up with that??? I reeeaaally want to get something worth while with all these points. I got the Kool-Aid Barbie when I was little, and it was one of my favorite Barbies. My grandma has two of the purple koolaid mugs, and my sister and I always love to use them when we visit her, even now, when we’re 18 and 14. I know that there would be a ton of happier people if you would bring back the good stuff, and add some neat(and not cheap)new stuff. Please do something, and SOON!

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nicol dalton August 2, 2006 at 7:19 pm

i have been saving koolaid points for years and i finally look into what i can get….2 lousy choices. i was really hoping for the koolaid juice jug. what happened? i will no longer go outta my way to buy koolaide products to collect points. thanx

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Amy Brown August 3, 2006 at 1:59 am

I am very sad that Kraft thinks more highly of their Canadian customers than their American ones. Shouldn’t we be equal? They get tons of cool stuff and a neat website and we get two crappy things that my 3 year old doesn’t even want and a website that looks like a high school student designed it.
About 10 years ago, they were giving away GameBoys. Now they’ve moved on to cereal box prizes.

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DEBBIE SMITH August 3, 2006 at 3:59 pm

I HAVE BEEN SAVING POINTS NOW FOR 23 YEARS WHAT GOOD STUFF DO YOU HAVE

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mikeschnakenberg August 3, 2006 at 11:34 pm

I’ve been telling me 4 year old twins for a year now, that they can save these points and trade them for somthing real cool(like I did when I was a kid). It’s going to break my heart to have to explain to them in the morning that all these points they have saved up are not worth the excitment they put into saving them.

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momof3kids August 8, 2006 at 6:07 pm

I have read all of the comments on this page, and the sad thing is, that all of us “customers” have read these comments, but I believe that no one from the company has. It’s a real shame that no one is doing anything about the points situation, and I think that they only give us this choice to voice our opinions, because THEY don’t read it or care about how many customers they seem to be losing. I really wish that they would bring at least some better prizes back, hey I’m not looking for a cell phone here, or a game cube, just bring back some excitement to us(older, younger, middle aged, whatever!)
And by the way, where did the kool-aide guy go? I never see commercials anymore with him in it, and they always brought a smile to my face!!

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Meddy40 August 13, 2006 at 11:41 am

Dear Kraft food execs,
Time to get PR involved here. You have alot unhappy points customers…hellooooo are you even reading these?? Oh wait….read tiny print (MADE IN MEXICO)

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chinese food panda bear mustard August 13, 2006 at 12:51 pm

I agree with all of these comments, but I have a feeling that things aren’t going to change. Think of it this way – they’ve offered such cheap, worthless gifts for so long that there are a lot of people who have saved up thousands of points since there was nothing they wanted to buy. If they start offering a bunch of high quality prizes now, everyone’s going to flood them with the points that they’ve saved over the years and Kraft/Kool Aid will lose a bunch of money.
Personally, I just buy Wyler’s or store brand now, whichever is on sale. It tastes the same and it’s much cheaper. No points, but if points are worthless anyway, why bother?

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chinese food panda bear mustard August 13, 2006 at 12:59 pm

By the way, for posterity’s sake here are the current prizes being offered:
-The Wild Planet Magic SuperSonic Ear. 24 points + $1 s/h (spy on your family and friends?)
-The KOOL-AID Man Plush Toy. 150 points + $4 s/h (toy is worth less than the shipping and handling.)
Yep, that’s it. Thanks Kool Aid!

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Q August 18, 2006 at 12:23 am

Erm yeah…I see TONS of posts, most stating that they have a lot of points, and only 2 items to spend them on…Whatwas Kraft thinking??!!!
They’ve gone from giving out Game Boys and Barbies and t shirts, jugs, glasses, etc, to a plush toy and a hearing aide??
Come on, this is ridiculous. They rack in millions of money and have become so greedy that they won’t offer children something worthwhile?
I personally would probably look at th plush, and say “Hey, cool.” and stare at it for awhile, then stick it in a closet or something…Then when a friend stops by, he enjoys a 10 second frame of “Oh, cool, Kool Aid guy…” where he proceeds to look on the internet and is pissed by the prizes, too. And a hearing aide? Come on, I can hear things from 30 feet away probably, and don’t mind walking a few feet to hear something important.
All I can do is say shame on you, Kraft.

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Really let down August 20, 2006 at 9:38 pm

What else can I say that hasn’t already been said over and over and over and over…. get the hint? We LOVE your product!! We save the points for “cool” kool-aid things. Where are the “cool” things??? Really let down – my kids are calling your things lame and I say “no, just wait awhile and we’ll check back and see something really “cool”… We have been waiting and checking for more than 5 years. They are really starting to like Gatorade. You’re killin’ me here. Help me help you and keep my kids drinking the wonderful drink that I grew up on.

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Anonymous August 25, 2006 at 2:17 pm

Seriously what is the deal with this crap? When I was younger you could get Kool Aid forms anywhere and they had tons of neat stuff to choose from now you have to go to the sorry website that has a huge lot of 3 to 4 items! And it’s CRAP ! You guys need to go old school and bring the neat stuff back for these kids !!!!

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helpdeskdan August 28, 2006 at 8:09 pm

OH BOY! If I save 150 Kool Aid points, which will only take me about 2 years, and send in 4 bucks, I can let my friends know that I drink kool aid by proudly displaying my 13 inch Kool Aid man! WHAT A DEAL!!

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hootie August 29, 2006 at 8:46 pm

cool aid it is cool yes it is ; i like to save up koolaid points so i could somthing cool hey all you people kool-aid is GOOD so keep drinking it and save points to get kool stuff

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Swatt August 31, 2006 at 12:56 pm

I am very disapointed I have been saving the points since before I had children I just never had enough for the things I really wanted for my kids until now. but it’s too late, I’ve argued with my husband about saving the points but I guess he was right I should have just thrown them away and saved myself the hassel.

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sterghe September 2, 2006 at 4:05 pm

They’re reading, they know, and they don’t care. I just filled in a comment post on Kraft’s website, using the link provided near the top of this forum. I chastised them for offering only a chintzy plush doll and a useless listening gadget, and calling the pair a “catalog.”
Then I clicked submit.
The expected confirmation window was a little slow to open, so I went on to do other things. When I came back a couple minutes later, I saw a message offering me two “helpful answers” instead of sending a comment:
“How do I (or a friend or relative) sign up for Food & Family Magazine?” and “Can the South Beach Diet entrees be cooked in a toaster oven?”
If these “suggestions” didn’t help, I had to click a new submit button to send my comment. And guess what? It said I took too long, and my comment was lost. Using the [back] button cleared the previous form.
Bottom line? Kraft knows they’re mistreating their customers, doesn’t care, and doesn’t want to hear about it.
My family’s buying Flavor-Aid now. It’s cheaper.

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Chada September 10, 2006 at 5:29 pm

I got a bunch of kool-aid packets that do not have points on them instead they have fun codes. It says to go to the web site and enter them but when you get there there is no where to put them. What is the point? If there is one will someone please draw me a map on how to use them? Thanx.

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IowaRhino September 16, 2006 at 4:46 pm

Walmart has a “Great Value” brand of sugarless flavored drink that cost about $.60 per gallon to make. It tastes good and you save money. Therefore instead of spending money to get worthless points save money and buy something that tastes as good if not better than kool aid. You don’t need all that sugar anyway.

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amy September 24, 2006 at 6:56 pm

I have collected lots of points and the prizes suck trhey are totally not worth anything i wish there was a selection of stuff but there is,nt

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KoolAid Switcher September 25, 2006 at 9:04 pm

OVER A YEAR’S WORTH OF COMMENTS!? And still Kraft does not stand to attention. You have not simply stopped offering better prizes for points – you have in essence affected peoples lives! It’s no small thing to consider the families (that Kool Aid MARKETED TO!) sitting around the dinner table, drinking kool-aid while little johnny speaks up “Don’t forget to clip the point Mom!”.
For what!? My kids buy better toys at the Dollar Store then the garbage you currently offer.
So let’s be honest – speaking of the dollar stores – Hey Kool Aid! Ever heard of generic drink mixes in the same size pouch that taste exactly the same!!!?? Ever heard of 12 for a dollar instead of the 25 cents a piece you sell for!?
Points made the sale for me – I would make the choice in Kool-Aid’s favor JUST for point redemption – no longer…
Kool Aid Man has left the building.

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Vastly Disappointed September 29, 2006 at 5:32 pm

I have at least 3000 points that I ended up with about 6 years ago after a brief but intense love of the Kool Aid slushes. When I started collecting them, I saw there were Game Boys available, but when I went to go get one, the promo had been pulled and since then there’s been nothing but JUNK available. The program is a joke, yet the Canadian program had great stuff last time I checked. Too bad I can’t send my points to a Canadian friend to get me some stuff there, but I’m told the points are different. First time there’s been a case where Canadian “currency” is worth more than American! Kool Aid is losing people right and left. The ONLY reason I have got any recently is when they’ve had envelopes attached to bags of Splenda along with a neat Kool Aid stirring spoon, and that was free! I now have half a dozen of their great spoons. If only they’d put out the pitchers again to get with the Kool Aid points. The spoon & pitcher would make for a great set, and I’d order a ton of the pitchers (not stuffed ones, but real working pitchers) with my 3000+ points! I’d even settle for a Game Boy! Please, I’ve waited YEARS. Kraft, make something of VALUE availble in exchange for your Kool Aid points. It’s been a long time in coming!

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fred October 3, 2006 at 11:58 am

Hello people,tell why the prizes are so few,and cheap!
A company known as RJ Renyolds(tobacco) bought out Kraft foods,which owns the Kool aid brand,its obviouse that RJ Renyolds does not want to foot the cost for a promotion that started under a differant owner decades ago.

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gheisher October 3, 2006 at 12:04 pm

Wanted to throw in I found an old Reader’s digest that had an advertisement for a free sample pack of cigarettes,the coupon had no expiration date,so I sent it off for redemption,sure enough the address was still good,they took the time to tell me that the coupon was in a magazine add that was no longer being produced,in otherwords the bar codeing does not match to todays standards of coupon codings,therefor the coupon was no longer valid.

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Barb Beckmann October 3, 2006 at 9:33 pm

If you are not going to redeem the Kool-Aid points for anything fun, why do you have them on the products. I have a ton, and nothing KOOL to get for my kids.

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Nikon October 10, 2006 at 12:42 am

I have also been saving these points for years and years although I am only 23. They used to have such cool items and now what? 3 friggin things?! A plush toy made in a sweatshop by chinese kids in chains or a tawian-made pos 30ft hearing aid for friggin kids? WTF is with that? lol Anyways, bring back some of the cool items and I bet even more people would quit bitching….maybe a Nintendo DS Lite for 500pts + $50 “shipping & handling” or something to the extent.

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Brad Whitewood October 17, 2006 at 10:28 pm

I did not realize that Kool-aid points have been around for so long, i have been saveing for seven years only have 257 points and thought i had alot but for a family to actually save enough for a trip for two to six flags, you’d need to save an awfull lot of points for that and that would be a heck of alot of juice. so yeah i am discusted that kool-aid only offers two damn prizes for you to redeem which are ridicously useless. Why did i get so teaed at my wife for buying canned frozen juice when she bought it for the last seven years instead of buying something that actually gives you something back as a kind of thanks for choosing us reward yeah right and i’m also annoyed that i had to re-write my complaint because of curse words thats how i talk when i’m mad and telling a person that he can’t is just likiting his freedom of speech

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Brad Whitewood October 17, 2006 at 10:30 pm

I did not realize that Kool-aid points have been around for so long, i have been saveing for seven years only have 257 points and thought i had alot but for a family to actually save enough for a trip for two to six flags, you’d need to save an awfull lot of points for that and that would be a heck of alot of juice. so yeah i am discusted that kool-aid only offers two damn prizes for you to redeem which are ridicously useless. Why did i get so teaed at my wife for buying canned frozen juice when she bought it for the last seven years instead of buying something that actually gives you something back as a kind of thanks for choosing us reward yeah right and i’m also annoyed that i had to re-write my complaint because of curse words thats how i talk when i’m mad and telling a person that he can’t is just limiting his freedom of speech

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Benny Dee October 19, 2006 at 9:55 pm

To Brad Whitewood, You’re a moron. Go back to school and learn how to write. Ever wonder why you have to save up for a trip for two to Six Flags? Well now you know. Loser.

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jennifer l irvin October 20, 2006 at 12:47 pm

i love kool-aid for years but i can’t understand why the prizes are what they are. you know what’s funny i been saving my points scence i was 5 i am now 25 going on 26 i have enough kool-aid points that if you were to give a dollar for every point i would have enough money to take my kids round trip to disney world, with every thing included. please get better prizes

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Dee October 26, 2006 at 6:19 pm

I am as disappointed as the rest of these posters. I grew up on Kool-Aid and raised my children on it and my grandchildren also enjoy it. WE often added fruit juice to it to make it more nutritious. I also enjoy Kraft foods, but didn’t know R. J. Reynolds had bought them out, not that that matters.
I decided to send all these points to my grandchildren, but I wanted to send them the catalog so they could see what they could get. However, I guess R. J. Reynolds is trying to stop the point incintive. Kids love to collect and mail off coupons and receive prises. This was fun for them. R.J. Reynolds might as well stop the printing of the points on their individual packages. If they did, would their sales drop off? If so, wouldn’t it be better to make the prises worth saving for and still have them by the time one saved enough points? People have being buying Kool-Aid partly because of the points and prospect of getting a little something. Deception isn’t fun. When customers start feeling cheated they stop being customers. I might still buy the Kool-Aid brand anyway, but probably not as often. I myself have become aware of the effects of some of the food dyes and would just as soon to get it without the coloring or just drink fruit juice. I guess my enthusiasm for Kool-Aid has dwindled today.

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Heather October 30, 2006 at 7:55 pm

Just like most of the other posters on this page, I have been collecting for years and I remember when I was little and there were lots of choices. I actually had the mug and jugs back then. Now, I have a whole cannister full of points and couldn’t believe it when I saw the big 2 items on the webpage. What happened??

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Michael Jones October 31, 2006 at 3:29 am

Its unfortunate that businesses that start out as a wonderful business turns to CRAP! Like every person on here and every person viewing this for that matter, we have all saved points. As a kid I would always look at the catalog and see what possible things I could get with points. I remember them having game boys, bikes, trips and all these sweet items. After like 10 years, I have so many I don’t feel like counting them. And now, all they have is a hearing thing and a plush toy. Seeing this makes me even more pissed and makes me wish I was rich and started a business that actually freaking cared. But in the event of my death and through years of other ceos the business would turn to crap like Kool aid has as well as alot of others like Disney lol. Ask anyone who works at Disney right now who has been there for 20 + years and you’ll realize how much it is a piss poor business. They used to care about the employees and customers. All they think and care about is cutting corners and trying to squeeze as much money out of something as they can. Thats what Kool aid is doing now too. Businesses are so wonderfull right? lol yeah right.

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Craig Powell November 1, 2006 at 7:05 pm

I was actually able to successfully send in a comment to Kraft Foods about the Kool-Aid Point Redemption Fiasco. Here is a copy of what I sent:
_____________________________
I, just like many others, am very upset to see that you only offer two items for point redemption of the Kool-Aid points. My family has currently been saving for 3 years now and my wife and I were very excited to see what we might be able to get for the kids’ Christmas presents this year. To our dissapointment we only found two small items available from your “catalog”. What does the thousands (dare I say millions) of faithful Kool-Aid customers have to look forward to anymore. The idea of point redemption used to be such an exciting one with all of the spectacular prizes that were offered. Now, people make decisions against their better shopping judgement to spend more money to purchase your product. They do this because they want to collect more points as to get better items. It is very maddening for them all to discover the pathetic “catalog” of offerings your website lists. This whole matter borders on the fringes of false advertising.
Needless to say, I just want to chime in my part to encourage the marketing minds at Kraft to pay a little more attention to the faithful buyers of Kool-Aid and bring the magic of collecting back for a new generation of kids just like it was there for mine.
________________________________
The link appears to be working for people to send in comments, so I encourage everybody to do that. It sure can’t hurt…in the meantime…I will be looking into what it costs to buy shares in the Flavor-Aid company.

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Shelly November 11, 2006 at 12:58 am

well I would like to thank kool-aid for breaking my heart once again. I don’t drink kool-aid too often, but have saved the points for many years hoping to collect on a jug, glasses, or something fun. I now have 3000 points, and you only have 2 items available. Should I hold on to them for a few more years, or give up on kool-aid all together? Hope things improve.
Shelly

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Belisana November 20, 2006 at 1:55 pm

I have been buying and collecting Koolaid points for 30 years. They used to have tons of great stuff. But I, too, am extremely disappointed with the lack of good prizes. My grandchildren are at the perfect age to redeem my points and it looks like I better do it fast because from what I understand, they are discontinuing the point rewards altogether.

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collins family December 23, 2006 at 12:02 pm

We too have been saving for years.
1200 points.
Yeah, The stuff they offer now sucks.
I remember the good stuff. Got a Clock, walkie talkies. Heck even as a kid I got a neat Kool Aid stand.
Like the S&H green stamps and the dinosaurs, so go the points.

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faith December 23, 2006 at 12:05 pm

I remember as a kid having my dad yell at me every time i almost threw away a point. Was it really worth it? yeah now they have got the beach towel back. But for a top prize does it really suffice? i don’t think so. Kool-aid points……..what a disappointment.
YOUR PRIZES ARE LAME!!!!!!!!

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Anonymous December 31, 2006 at 1:08 pm

how much kool-aid points for a ps2

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Patti Burke January 15, 2007 at 1:36 pm

I am, as many other faithful consumers of your product, very, very disappointed at your catalog that you have available. I too, have saved many, many years thinking that I can get a nice prize for my children. Wow was a surprised of what was actually available. Will you be getting any new prizes or is the point program ending? I always supported buying Kool-aid and my children have fun collecting the points. Please don’t let them and many others down.

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cathie January 20, 2007 at 10:40 am

Check out the site. They are discontinuing the program at the end of June.

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E-Dee January 20, 2007 at 9:25 pm

I’ve been saving kool-aide points since forever, I would like to redeem my points can you send me a catalog before it’s discontinuing the program..
Thank You, E-Dee

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Kelly February 9, 2007 at 2:41 am

I agree your prizes for your koolaid points have really gone down hill.
I got the trips to Magic Mtn., I want the barbi dolls.

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ann February 25, 2007 at 7:30 pm

how can i use the kool-aid fun codes please tell asap ever sense i was little i’ve been drinking kool aid 20 years ago but i still love your products

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Denise March 4, 2007 at 9:48 am

Hey Kool-aid! You had better wake up, aren’t you reading these comments? You have long time faithful customers about to give up on you. We have done our part over the years, drinking kool-aid as a kid and then making it for our own kids. Now it is your turn to fill that reward catalog with decent rewards!

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echo March 10, 2007 at 11:54 pm

i thought i’d include part of the e-mail they sent me after i wrote in and told them how horrible it was that the prizes were so lousy (lol)
I’m sorry you were disappointed in our Kool-Aid Kool Points Offer and appreciate you taking the time to let us know.
The Kool-Aid Points program is currently being phased out due to decreased consumers participation. If you see an item you like, we encourage you to redeem your points for it soon to avoid disappointment. Items are only available while supplies last.
We suggest you check our web site, http://www.kool-aid.com, often to see which items are currently available and order your items as soon as possible.
well….sucks for us, huh? yet another childhood treasure down the drain.

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Marie March 17, 2007 at 10:54 am

I have not only bought Kraft products all my life but was raised on such products and have always known they were the BEST money could buy. Sort of home grown. I will alway continue to buy Kraft and Kool-aid products unless money is tight and they go to Wyler or an American store brand of Macaroni and Cheese. Thank you Kool-aid for helping to raise healthy kid into healthy adults. Sincerely, Marie in North Carolina

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ryan March 21, 2007 at 4:09 am

Ifeel like somebody stole my tricycle!!!!!!!!!!

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Tonya March 22, 2007 at 3:17 pm

I am very disappointed also. I know years ago you could save points for trips to different places. Now the prices you offer are so lame, it is not even worth the time or hassel to save them any longer. I understand you are doing away with the points program. The least you could do is offer better gifts. Expecially for the people like myself who have been saving for years. Please give us something worth while before you end the points program. Thanks For Nothing!!!!!!!!!!!!!!!

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patty April 3, 2007 at 11:07 pm

I like every one else am very disappointed with the things you have to offer for our points. When my kids were small I used to order stuff which was pretty good stuff T-shirts barbie dolls back packs kites ect but for years now you havent had any thing like you use to have. I am a diabetic and have all kinds of points to buy things for my grand kids. But you dont have much to offer. Oh by the way do you read these complaints If so then why havent you done something about it. patty

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denise April 12, 2007 at 5:19 pm

I have been saving kool aid points for years, waiting to order something worth while and now look at what they offer. This is a big disappointment Kool Aid.

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denise April 12, 2007 at 5:20 pm

I have been saving kool aid points for years, waiting to order something worthwhile and now look at what they offer. This is a big disappointment Kool Aid.

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Destiny Garza April 13, 2007 at 5:59 pm

I really think ur kool aid points are cool but i would appreciate if u would bring back that cool device that u were able to hear things from far away cause i gotz 2 peep game u just dont understand kool aid man!!!!!!!!

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David Smith April 29, 2007 at 7:09 am

To Kraft
It will do no good but I have to say it again. You know its pretty bad that you all are quitting the Kool-Aid point program and leaving millions of people holding millions of points. But its God awful terribe and should be against the law, that Kraft,a multi Billion Dollar Outfit, has nothing to offer these millions of people, who drank Trillions of gallons (Kool-Aid) and scrapped and saved religiosity for them. I say nothing meaning that the few items you do offer are not worth the Postage it takes to get them. Could someone there tell me what to do with my 8,000+ points. You all should be chained to the whipping post. I’m not going to do it, but with all the crazy people out there and for your own safety maybe you all should start wearing bullet proof vests. I would definitely start watching my back more closely.
Thanks for your time,I’m sure you have plenty of it when your not laughing all the way to the Bank.
Highly Disappointed
David Smith

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lori doty May 26, 2007 at 3:59 pm

I did not know you are ending the program I have a lage bag of points we are waiting until you had better prizes to redeem them. Know your ending it what will we do with all are points!
“Thanks” Alot for nothing
Lori Doty
We waited for you now your giving up on us!

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adam June 1, 2007 at 6:07 am

I LOVE THIS SITE AND I CANT WAIT TO WIN!!(I HOPE)!!! ;) :)

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Brent June 1, 2007 at 10:56 pm

HEY, I’ve got some of the SpongeBob Beanies (MINT IN BAG,the battery is dead) left & a few of the SONIC EAR device (MINT IN BOX)where you can hear up to 30′ away if anybody is interested let me know!

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Chris June 10, 2007 at 9:43 pm

Boy and here I thought I saved all those points for all these years to get something decent. How about all us long time drinkers and savers offering us something besides a plush tooy that we have to pay for in shipping and handling (4.00 per item) Maybe we should be able to get free Koolaid or at least something we could use. How about Kraft—-with the Billions that you have made off us loyal customers —why not do the right thing. I have about 6000 points—what about a Free canister of Koolaid for each thousand. After all how much could it really cost you to give us something we could appreciate!!!
Chris

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martha miller June 20, 2007 at 10:24 pm

We have 2 gallon size zip-lock bags full of points. Now I have learned that you are ending the program! Have been waiting for something worth paying all the postage and handling for… Thanks alot.
P.S. Can I trade them in for stock shares?

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Brandon June 24, 2007 at 1:55 am

oooh oooh…I got dibs on the Kool-Aid packet holder. Lame

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Deanne Wojcik June 24, 2007 at 11:31 am

when is the points program coming to an end? I too have hundreds if not thousands of points but I see nothing to choose from. Your prize selection has really gone down hill over the years. What happened to the selection of barbies, trucks, watches and game boy?

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Rocky June 24, 2007 at 7:35 pm

There is a bright side concerning the points saved by millions of Kool-aid drinkers.Since the points are not worth the paper they were printed on,recycle into paper that can be used for something more useful,like writing paper for the parents who can’t afford to buy paper and other things that they need to buy to send their kids to school.

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patrick June 27, 2007 at 9:24 am

Well, add me to the list of the disappointed.
It is ashame the junk they have for items to redeem for KoolAid points. I have a shoebox filled with koolaid packages. I suppose I’ll just throw them away now. Tired of looking at them. Had them for more years than I can remember. Besides, I need the space in my closet. There must be at least a couple of thousand. To many for me to take the time to count.
Tell you what … I will wait one week from the date of this post. If someone wants these koolaid points, email me. I will send them my address. And that person will send me … Oh say $4.00 for shipping and they can have them.
Just put 4 one dollar bills in the mail and send. haha! And don’t freaking worry! I will send to you your koolaid points! This is not a scam.
haha! Just had to laugh at someone thinking this is a scam to get $4.00. But hey! Some people out there … But I am not one of those.
cosmic_sun@hotmail.com
I am doing this because there seems to be pretty good crowd of people here. And these extra points will make that person happy.
Then the person getting the points agrees to come back here and let everyone know I was on the level.
Didn’t realize there was all of this KoolAid mania out there. Someone on this board said they had 8000+ koolaid points. WoW!
I don’t drink Koolaid anymore. I am located on the east coast. And I buy a great drink mix from Murry Foods. It comes in lemonade, tea, and fruit punch. It is GooooooD! And lasts a long time, if you don’t mix it to concentrated.
patrick

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Carla Felton June 27, 2007 at 3:15 pm

Shame on you Kool Aide, You have let a lot of people down. Guess i’ll buy the off brand from
now on. Sorry about your luck.

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Jazmin July 4, 2007 at 4:37 pm

hey how do u use them????

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Herman Williams July 7, 2007 at 5:48 am

Kool-aid sucks now. I remember when you could get a gameboy or Nintendo Entertainment Sysytem, a skateboard or remote control car. Now they offer total crap.

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becky c July 9, 2007 at 1:24 am

How terrible to let down kids who excitedly saved Kool-Aid points for such a loooooong time to now say you’ve discontinued the program. Do you think you could have at least came up with a option for those who have bags of now useless points? I WILL NO LONGER BUY Kool-Aid BRAND DRINK !!!!!!!!!!!!!!!!!!!

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Kathy July 17, 2007 at 5:58 pm

Hi,
My grandaughter and me, plus the help of her friend have been saving the kool-aid drink pouches.She saw a big bag made out of them! If any one knows how to make this bag or has a pattern for this pleses send it.
Thank You Meme and granddaughter

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Gregg July 21, 2007 at 8:48 pm

Wow, I guess a lot of other people feel the same way as me about kool-aid having hardly any prizes, and well yeah…I don’t really like them… But hey! I could buy a lot of plush toys or t-shirts and give them to my friends ^_^

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Eileen July 26, 2007 at 11:11 pm

I guess being loyal to a company no longer means anything.We are in a sad world where no matter how rich we get, it’s never enough.Part of the reason I bought the kool-aid is for the points. It taught my kids the value of saving and the reward of a gift.I to have alot of points and did not know the program was ending.It would have been nice to know it was ending so I could have choosen a nice gift when you still had them. Now I’m out of luck.I hope you can come up with some idea for all us loyal people who have lots of points left.If not,then I to will nolonger buy kool-aid A very dissapointed customer.

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amanda July 31, 2007 at 4:32 pm

What the heck do you know plus youre retarded

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Crystal July 31, 2007 at 7:48 pm

Will the last remaining company who isn’t money grubbing left in the United States please just flip the “big switch”?
It’s a shame as children we save and treasure our possessions in hopes of one day reaping the rewards, only to have the carpet pulled out from under our feet.

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Ms.Joyce in GA August 4, 2007 at 10:28 pm

What’s the use of complaining, nothing good has resulted from these complaints; we keep buying kool-aid products. I’m disgusted as well!!!

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taydog August 12, 2007 at 6:30 pm

boycott its the only way!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

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t law August 12, 2007 at 10:13 pm

what happen to the koolaid kites i need one more because my son let one go into lake erie

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Theresa Burgess September 9, 2007 at 11:25 am

I have been saving points since my kids were little and they are adults now. Could you please send me A catalog so we can redeem them. Thanks THERESA BURGESS 3999 South Whetzel Ave. Cincinnati OHIO 45227

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Theresa Burgess September 9, 2007 at 11:25 am

I have been saving points since my kids were little and they are adults now. Could you please send me A catalog so we can redeem them. Thanks THERESA BURGESS 3999 South Whetzel Ave. Cincinnati OHIO 45227

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hilame maciyage September 23, 2007 at 6:28 pm

I have 1720 points.Bye!!!!!!!!!!!!!!

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Sharon Kemp September 30, 2007 at 9:55 am

I have over 3000 kool~aid points saved. I’m a mother of two and our whole family drank kool aid for years. I started saving the points, them when my kids were school age, now they are teens. You use to have a big catalog of cool gifts back then, you could send away for, when you had enough points saved up. What happened to the catalog? All I see are five items your displaying now,and it’s nothing like what you use to have available. As big as a company as you are…you can afford to meet the needs and wants of your consumers. I agree with all these other people who are complaining. You had a good promotion going, for selling your kool aid products.
I hope you will reconsider your decision on bringing back what was once promoted, after reading all these negative comments and complaints.
If there is a bigger merchandise catalog offered.. I too.. would appreciate getting an address, where I can send away for it.
I do hope that you do understand that ignoring these pleas, may turn customers to other brands of products.
I for one am not a satisfied customer and am disappointed.

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Son of Satan October 1, 2007 at 10:54 pm

wow from april 21 2004 to octobet 1 2007 and kraft still dont care. this is so funny they hooked you into buying kool-aid with a points system scam for garbage. then they keep you with the great taste(lets face it kool-aid does taste great), and the dream that they might offer a good toy or item sometimes but will always run out of it. thats why its a scam people they could care less about what you all want, just as long as people buy kraft products. bottom line is the company wants to make a good profit and doesnt want to have to pay people to make lots of stuff that most of us wouldnt buy. the stuff that people would buy would require them to hire lots of people to mass produce them that means less profit. so do what you feel is right dont buy any kraft item (as if that would happen).

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BOBBY B: October 7, 2007 at 1:54 pm

Oh I love KOOL-AID it makes me feel like a kid again…………

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Melanie T October 9, 2007 at 2:12 pm

So what about us Canadians that have been saving points for years and the order form says “only available in the U.S.A.” !!!!??????

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Melanie T October 9, 2007 at 2:14 pm

So what about us Canadians that have been saving points for years and the order form says “ONLY AVAILABLE IN THE USA” !!!!?????

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Sandra October 14, 2007 at 3:33 pm

I remember when I was a kid and screamed and shouted in the store for my mother to buy me kool-aid so that I could save the points. I also remember kool-aid having its own stand and every once in a while there would be the catolog of things you could purchase with your kool-aid points. So when I was pregnant with my own child I made sure my husband didnt throw out the points so that when my daughter came of age she would already have points saved up…. then i went searching for the catolog when she started screaming and yelling about spending her points. What did we both find… CRAP. So I guess this whole points thing is so that little kids can throw never ending trantrums generation after generation!!

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Sandra October 14, 2007 at 3:35 pm

CRAP CRAP CRAP

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laura October 23, 2007 at 6:19 pm

i have alot of kool aid point were do you have the good stuff like a tv or something else

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Berlena November 6, 2007 at 7:50 pm

Alas, and did my Kool Aid die, and did my poor heart bleed. Was it for crimes that I had done, she groaned upon the huge packet pile. Should ‘ner I waited for something big or should I just have settled for the puny, when Kraft the Mighty Maker discontinued the program, for man the creature’s sin…greed. I too have been saving kool aid packets since my son was small. He’s now 28 years old and I have kool aid packets in every corner! I also thought I would be able to share this family tradition with my six grandkids, as we counted and packaged our packs, dropped them in the mail and waited for our precious prizes. They love drinking their Kool aid from their dad’s kool aid man pitcher and mugs. I wish we could get national air time with a dumpster so that everyone could send in their packets and make a statement to Kraft Foods! Sigh…I guess we will just have to build a barn fire and dance wildly around it as we toss our packets in it.

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CdnKronik420 November 13, 2007 at 9:56 am

I have about 6000- 7000 points(Yes I drink lots o koolaid), and live in Canada…for all the people wondering, in Canada you go to http://www.bekool.ca to spend points..My big complaint is that the offers expire on Dec31, but they take till almost July of the next year to put up the new items, at that point they show sold out..

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Joyce Chalmers November 26, 2007 at 4:19 pm

please send me a kool aid point catalog at the address below:
1095 W. Michigan Avenue
Southern Pines N.C. 28387

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Anonymous November 28, 2007 at 5:09 pm

I am so disapointed in kool-aid mine as well as my kids favorite drink. on the back of the kool-aid packs are kool-aid fun codes but when you go to the web site there is nowhere to enter the codes, and the prizes suck come on Kraft get it together or you may just loose a lot of buisness at least if I buy Coca-Cola I can get good prizes.

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missy January 1, 2008 at 1:31 pm

well,I was reading all these whine baby comments And decided to give ya’ll a heads up—-it’s all about who you know,cause I got all the stuff I ordered.Good stuff-A trip to Disney World,X-box 360,PS 3,I=pod,A barbie Doll with koolaid dyed hair.Thanks KOOL-AID!!!!!!!!!!!!!! What would my life be like without my Kool-Aid Pocket protector?
missy
P.S.- don’t we all have better things to worry about than Kool-aid points????????

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Brooke January 3, 2008 at 4:19 pm

How did you get the cool stuff missy? I have been collecting points since I was young and have a huge box full lol it would make sense to cash in soon before they all get thrown out!

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Bethany January 5, 2008 at 1:01 pm

I have almost 1600 pts. Is there anything else I can get other then the stuff you have online in ur “catalog” or should i just throw them away?

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Rhonda January 18, 2008 at 3:36 pm

What more do you want people to comment on about your points if you are not going to do anything about it. Do you want the people to up and quit buying your products or what. If the stuff was out there no one else got any of it. Missy the one person that did get anything must know someone realy good or she works there.

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Mandi January 31, 2008 at 9:52 pm

Really bummed to see what we have been saving for years and my choices are an ugly shirt, plastic pitcher that will crack in a month, a towel and a pocket holder? When I was little the stuff wasn’t so .. dollarama!

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Barb February 2, 2008 at 1:03 pm

I remember items you could get with your points like cameras, games, etc. Now it looks like you only have just a few things you can get with the points. What happened?

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Gavyn Williams February 3, 2008 at 4:51 pm

Iam 7 years old. My Grandma Ben saveing Kool-aid points since I was 2.5 yrs old. And She has 3000 or more Kool-Aid points,so want can we us thim for now. She look on the pc and on Kool-Aid points and There is not much for a kids To get. What Happin to the co.Yawl Had a Kool-aid book do yawl stell Have A Kool- aid book do yawl stell have it.

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Aimee February 13, 2008 at 3:53 pm

I HAVE SAVED THESE K.A. POINTS FOR A LONG TIME & I USE TO GET THOSE PLASTICPITCHERS,T-SHIRTS IN THE PAST FOR THE KIDS & I DON’T KNOW WHAT TO GET NOW.-ALL THIS KOOL-AID FOR NOTHING?? AHH-NEVERMIND THEN~OKAY

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just another sucker saving koolaid points February 23, 2008 at 8:29 pm

we’ve been saving k-a points for years well in the high thousads and it seems for what a cheesey shirt pitcher whatever and still pay for shpping damn its more rewarding drinking coke you can get great stuff plus free drinks etc.its sad kool aid point suck allgood “my coke point rewards” kick ass!!!!!

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Maria Ramirez February 24, 2008 at 1:14 pm

THIS IS MY POINT I USE KOOL-AID PRODUCTS TO KEEP MY KIDS OUT OF THE POP DRINKS AND TEACH THEM TO EAT BETTER. EVERY BODY LIKES TO BE KOOL,SO IF YOU OFER BETTER REWORDS EVERY ONE IS GOING TO TRY TO BE KOOL WITH KOOL-AID PRODUCTS. I REALY HOPE YOU GUYS THINK ABOUT THE CHILDREN.

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ashley February 25, 2008 at 2:25 pm

It is a good way to get kids to keep there mind off of all suger and not on the suger. It is relly good to have in stock. Plus it is a hethey drinck. Not only is it for kids but grown-ups can han have it too.

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Crystal February 26, 2008 at 11:08 am

Hmmm! We’re up to four Kool-Aid items that are available in the United States but that still isn’t anywhere near the number of items available in Canada. What gives? Why aren’t the offerings the same or at least comparable? I admit that our choices have improved but there is still much room for further improvement (say offering glasses to go with the pitcher).
Americans can choose from 4 items…
Red Smile T-Shirt 125 Points + $2.00
Plastic Pitcher 70 Points + $1.75
Smile Beach Towel 350 Points + $4.45
Packet Holder 20 Points + $1.75
Canadians can choose from 11 items…
Water Bottle 100 Points + $3.50
Crayola Marker Pack 300 Points + $5.00
Crayola Crayon Pack 300 Points + $5.00
Back-to-School Pack 400 Points + $5.00
Inflatable Cup Holder 400 Points + $3.50
Yellow or Mauve T-Shirt 500 Points + $8.00
Tumblers (set of 4) 800 Points + $8.00
Jug and Bonus Spoon 1000 Points + $10.00
Mom Value Pack 1500 Points + $12.00
Underwater Digital Camera 2000 Points + $8.00
Kid Value Pack 2500 Points + $12.00

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patrice m dyer August 30, 2011 at 4:00 pm

can you, please send me the address to get some of these item’s

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tony March 18, 2008 at 5:00 pm

4 now out my family will endorse Kraft products again.like all the others i too have been saving 4 a long time………….Kraft you all suck eggs!!!!!!!!!!!!!!!!!!!!!!!!

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Christal Johnson March 19, 2008 at 5:06 pm

I must say that my heart is truly broken! I have been saving Kool-Aid points with my daughter since she was 5. She is now 12 and decided that she wanted to cash in on the bounty. In her words, “These choices suck! You mean I got all excited for nothing! And I cut all this crap out!” The lesson I was trying to teach her has definitely been tarnished and now we have years of saving in anticipation of something great flushed down the toilet!

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DragonBomber March 20, 2008 at 10:53 pm

I really don’t know what everyone is complaining about. If you are buying MORE product to get MORE points, then you obviously have not done the math on this whole arrangement and deserve to be left somewhat unsatisfied. If you were duped into this situation, I feel bad for you but can understand the logic that may have left you so weak to racking up these points.
I have received items over the years for my consumption and never had a bad deal. My grandmother had foster children so kool-aid points were easy to get. Sometimes friends gave us them, and if you bought the new flavors you normally got more points with less money spent. This was back when I drank kool-aid, which I no longer do. To me, for Kraft Foods to be giving away stuff for basically nothing but your nasty used packages’ points, they are doing us a service. I cannot even tell you the number of cool things I got for a small amount of shipping, but it included videogames, tshirts, video tapes, games, cups, and pitchers a plenty. Not a bad deal IMO.
Everyone is free to have their opinion naturally, and I respect that. Hopefully there will be some new forms around the shelves sometime, but to be honest I have not looked in years even though I have a mass of points in the garage to use.

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Katrina March 28, 2008 at 11:24 am

I along with the hundreds who are not happy think these prizes suck. They used to be kool stuff. My dad made us collect them and for what. It ALL SUCKS. You need better prizes. I agree with everybody else Kool-Aid SUCKS.

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Lamar April 8, 2008 at 2:45 pm

Quit hatin on kool-aid cuz u saved up points.
you shoulda looked at the prizes

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Brian Thompson April 8, 2008 at 6:01 pm

Yes this dose SUCK I saved my points for over 20 25 years and hoping to give them to my nieces BUT I AM GLAD I DID NOT FOR THeY WOULD THINK I WAS A STUPID ASS…. THANK YOU KOOLAID AND KRAFT. 25 years of saving when I should have draiked FRESHY Dume ASS

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bendude137 April 9, 2008 at 10:48 pm

yo me and my big brouther over anout15 years have colletin over 20000 points NOT KIDDING beet that!!

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Disgruntled April 10, 2008 at 4:59 pm

Does Kraft get a copy of all these comments that are posted? They should. Probably wouldn’t do any good except to let them know they have lost some valued customers. Maybe some other drink crystal competitor could offer some rewards even better donate money to charity for all Kool Aid points people sent them. Seems a shame to just toss them after collecting for so long.

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Serena April 11, 2008 at 3:16 am

the links on this page are not working!!

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tanner brown April 13, 2008 at 4:12 pm

you guys suck big ones

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Bob April 13, 2008 at 10:39 pm

What the hell happened to the six flags family pack of tickets!!!!!!!!! I could have got 4 tickets for 1500 points!! For all the trouble we have gone through, they should at least give us some coupons or something.After all these 15 years! Kraft, YOU OWE US BIG TIME!!!

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bobert April 15, 2008 at 10:47 am

wow!!! this is my 1st time trying to visit this site and it not professional at all. like everybody else iv been saving my points bfor i got out of middle and now i got two kids 9 and 5. i neva thought u wouldnt be able to buy anything with the points but now i c u really cant u would have to go to ebay and bid on other peoples kool aid treasures. so i jus collect them for the hobby and i like the fact that my frens and family save them for me. my problem would be that if they stop putting the points on the packets i would hav to stop drinking kool-aid! so its alrite wit me that there arent any for real merchandise for me to purchase with my billions of points. jus keep puttin points on them so my kids can feel like their helping me with my hobby!! My knick name used to be Kool~Aid!!!

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Mark April 16, 2008 at 5:19 pm

Does anyone know if Kraft/Kool-Aid has stopped the point program? I’ve noticed that the packets I’ve been buying lately don’t have them. I just checked the site and there’s no longer a “Kool Stuff” tab and no mention of the program. I’m like a lot of people here and have been collecting them for over 20 years waiting for something decent to become available to redeem them for. Remember they had a Gameboy available at one time?

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Shirley Brizendine April 17, 2008 at 4:28 pm

Like all of those before myself, I am very disappointed with kool-aid points. It would seem to me that it would be good advertisement to see a beach towel or umbella on the beach with kool-aid all over it. You could make money and the products are fun. Boy, you are really missing out! It sound to me like everyone is ready to drop kool-aid and buy the cheap stuff. I don’t think you will even read this. Good going guys!

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Chrissy Wight April 18, 2008 at 11:19 pm

I can’t believe this. I have like 2000 points that I have been collecting since I was little. I noticed that you can but stuff with your Kool Aid points if you live in Canada – but not if you live anywhere else. It is so unfair!!! Actually, a few years back I finally decided to buy something with them – back when you still could – and they took my money order yet never sent me my products! A few years later, I’m ready to give it another try but no luck! They don’t even do it anymore. How’s that for holding a carrot in front of our faces? I hope you read this, Kraft!!!

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JoDee Dawes April 19, 2008 at 5:55 pm

IT WOULD BE LESS DISSAPOINTING IF THE COMPANY OFFERED
A ONE-LAST TIME TO CASH IN THE POINTS FROM KOOL AID.
HOPE AT LEAST KOOL AID ITSELF WILL REMAIN AVAILABLE
KOOL-AID ROCKS.

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annette pearson April 21, 2008 at 10:49 am

I would like to cash in my reward points but it’s telling me the page is unavailable!
When my kids were growing up I was always placing an order for them and my nieces & nephew.
Do you still have the beach towels?
They were great!
thanks

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annette April 21, 2008 at 10:52 am

Looking for catalog to cash in my points.

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Brandy April 22, 2008 at 2:44 pm

My mom has been saving these points since i was a child and now i am 26 years old and there’s no way of cashing them in. That really sucks!!!!!

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Jon April 22, 2008 at 10:10 pm

Hello, I was Just Wondering How To Get Things With My Kool-Aid Points, I’ve Been saving up since i was little, just email me back please,(jonwil_718@hotmail.com) thanks, Jon

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Joshua April 23, 2008 at 1:07 pm

I m 18 and my mom said that i can spend my kool aid points, and i cant find the catalog

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Kelly Sullivan April 23, 2008 at 5:11 pm

As I read the comments left from other people I do not feel as silly as I first thought- Kool-Aid (Kraft) dubbed us all !!
I have saved the Kool-aid points for almost 18 years- I have thousands all nicely clipped and packed away. Through several years of military life I have moved abroad and made sure my kool-aid points went with me. Guess they can be filed away in the trash bin rather than the zip lock bag they are stored in now!! What was Kraft thinking? I work as a grocery manager and several people have brought this to my attention. Its sad that Kraft has taken this route.

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Renee of Denver April 25, 2008 at 12:35 pm

F*ck KRAFT. They’re owned by Phillip Morris USA. Big Tobacco is all about money and do not give a damn about the average consumer!

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Renee Carter April 25, 2008 at 12:46 pm

Call 1-800-367-9225 KRAFT Foods Comment Line. They will send you a Kool-Aid Points Catalog FREE!

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Renee of Denver April 25, 2008 at 12:49 pm

They finally gave me an answer. Lets hope the catalog is worth it.

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Anonymous April 27, 2008 at 12:29 am

Why would a point be worth a quarter when a pack of kool-aid costs .15 now and alot cheaper back in the 80s when kool-aid points were considered cool. Find something better to complain about.

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Stephanie April 30, 2008 at 12:26 am

I can’t believe that my daughter can’t redeem her kool-aid points!!! She has been saving for along time hoping to cash them in for a fun kool-aid prize! I think you should be the one to tell her that she can’t do anything with her points except to throw them away!!! That way she can be mad at the right person!!! Kool-aid is a BIG JOKE!!!

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kristy May 2, 2008 at 12:03 pm

Please bring back kool-aid points. I have been saving sometime for my grandson. I wasn’t aware that the points were going to expire. I though it was a great idea for young childern.

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Daylin May 3, 2008 at 8:10 pm

Well I just spent about 1 hour reading all these comments. And i dont think i could voice my disappointment anyway that hasnt already been voiced. To sum it up it sound like koolaid’s main supporters are/were all these people above. And it is un beleivable that kraft doesn’t even care. And I swear on my soul if the dont figure a way to make it right I (as well many others) will never buy ANY Kraft product Ever again. And still they probly dont care. But eventually all these people will finally exept that they arent going to make it right and will boycott kraft as well. It is a very bad decision on krafts part to not find a way to make it right to these people/kids that have saved for years. It’s all on them. Today i will never buy another kraft product unless the make it right.

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UN HAPPY COSTUMER May 9, 2008 at 5:21 pm

I HAVE LIKE 4000 POINTS U GUYS SHOULD HAVE GAVE US A BETTER NOTICE THAT U WERE NOT GOING TO DO THE POINTS U SHOULD GIVE US ONE MORE CHANE TO CASH IN OUR POINTS THANKS YOUR FRIEND FOREVER

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Cassandra May 12, 2008 at 4:37 pm

The welcome to kool planet web page doesn’t let anyone who isn’t from Canada in. That is really messed up I wanted to buy my children kool aid products because they love drinking it so much.

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Latonya from Chicago May 17, 2008 at 12:13 pm

I went to the web page and I wasn’t able to find any prizes and I have a lot of points that I want to redeem. What is going on you’ve went up on the prices of the koolaid and now you can’t even get anything for the time you put into trying to save the points? What a rip off! This is very sad for people like me and the children that are coming up now.

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doug from ohio May 19, 2008 at 6:43 am

whats going on with all the drama with the K.A. points? we have been saving the points for a verry long time we have thousands why cant i have a catalog thats valid to order from my kids have an old catalog but cant order from it please contact me via e-mail and let me know how to correct this problem. thankyou verry much doug.

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matt geuss May 19, 2008 at 9:15 pm

You guys really need to get your websight up, so that everyone can cash in their kool-aid points.

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Anonymous May 20, 2008 at 4:53 pm

thanks for informing me that these points are totally worthless. i had been saving them for my four year old son and i told him he could get something with them…thanx for stopping me from waisting his time and my money!!!!

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Anonymous May 22, 2008 at 7:06 pm

i was really disappointed in learning that all the points that i have saved for decades are now worthless, and without any notice, if there really is a last chance way to use them please let me know, i think this was a foolish move on the companies part as they lose out on the free advertisements on the towels/t shirt… especially with the summertime coming up and kids at home so much longer during the day.
i for one will now purchase whatever brand is cheapest, especially with todays prices.

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DK in NE Mpls May 23, 2008 at 9:37 pm

Very Sad. Oil at over $100/barrel, and no way to get some fun stuff for the kool-aid that’s been loved on sunny afternoons.
A quote from the current http://www.koolaid.com site:
“I made this page to give all my friends some free stuff and maybe even a little snapshot into my life. Dig around and check it out! Oh Yeah!”
Stuff is now not tangible. It’s a download. A bunch of even more worthless 0010101100010010011′s that you can’t take out into public to say, “I Love Kool-Aid!”
Oh No! I say….

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Tristen May 25, 2008 at 9:16 pm

I have over 4,000 coupons I realy dont want then any more!!!

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sandy goodspeed May 29, 2008 at 6:38 pm

WHERE CAN I REDEMEDIM MY POINTS I HAVE BEEN SAVING FOR THE LAST 11YEARS HAVE OVER 3000 JUST WONDER HOW TO USE THEM

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PTA President June 2, 2008 at 5:21 pm

I have found these points completely useless, so I gave all of them to our first grade classes to help with their math centers. They have loved learning with these points and the more they are used, the more they are starting to tear and rip…if you don’t feel the need to keep yours anymore…we would LOVE for you to send them to us! Thank you!!
Waterford Village Elem.
4241 Steffens
Waterford, MI 48329
Attn: S.Risko

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Anonymous June 5, 2008 at 3:17 pm

i have 225 points

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Roseanne F. From Roseburg Oregon June 6, 2008 at 8:48 pm

I have so many points it isn’t funny. Now I just find out that we can’t redeem them? I guess i will have to buy another type of powdered drink mix. Gee Thanks Kool-Aid.

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Janet Jones June 10, 2008 at 4:47 pm

I have a family daycare and have kool-aid every day for snack. I have thousands of points. I really wanted to redeem them for something for the daycare kids. I’ve been waiting and checking to see what I could get for them. I’ve waited about ordering because I could never find anything good to order. I went to the web-site today to find out that the points are no good anymore. I hate that I won’t be able to order anything for the kids with all the points I’ve collected over the last few years. Kraft you should give everyone a chance to send in their points and redeem them for something.

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sharon jarvis June 11, 2008 at 6:40 pm

lam a hard core kool aid person. l have tons of points and l would like 2 redeem them for some good stuff. could you please let me know if l can still do this…. please e-mail back with information,PLEASE.. thank you for your time……..

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maureen lawer June 13, 2008 at 11:00 am

I’M SORRY TO HERE THAT MY KIDS DRANK SO MUCH KOOL-AID TO GET THE POINTS AND TO FIND OUT THEY WASTED ALL THERE TIME!!!!!!!!!!!!!!!!!!!
THEY CAN’T FIGURE OUT WHY IT WAS DONE TO THEM AND I DON’T HAVE ANY ANSWERS FOR THEM!!!!!!!!!!!!!!!!!!!! SO DO YOU HAVE ANY ANSWERS!!!!!!!!!!!

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Autumn Pyke June 13, 2008 at 9:26 pm

I have been saving koolaid points for my kids for years. My mother and father saved them for me when i was a child and we used to send in for all sorts of cool things. We have been wanting the Pitcher and glasses set shaped as the koolaid man. Are you going to bring the points back? There are still points on some of the koolaid packs that we get. Please email me. thanks autumn

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Jennifer Frescura June 13, 2008 at 11:02 pm

i have over a hundred koolaid points. i have been saving them for years!!! and now i cant do anything with them…what the heck how stupid….i dont think im gonna buy koolaid again ill just stick with crystal light or something similar. please let me know if there is any way to redeem them please!!!!!!!!!

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Debbie Brown June 14, 2008 at 6:23 am

I have lots of koolaid points. Can anyone tell me how to redeem them?

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Dana Sheward June 14, 2008 at 10:16 pm

This is CrAzY, I have been saving the kool-aid points for my kids, please let us redeem them, I didn’t realize it was Kraft…I have been trying to find the cheese keeper for singles(my old one broke)can you help us out???

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Christine June 16, 2008 at 11:46 pm

What’s to say that has not already been said. I hope someone is taking notice of the up roar and deals with this matter adequatley. I ordered products about 5 years ago and they were crap! They just didn’t last. At least I can stop collecting points and buying Kool-Aid. Lets face it, it was just for the points anyway. There are tons of other beverage products we can purchase instead.

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Robin Govaia June 19, 2008 at 8:03 am

Does anyone know how to get a catalog or where to check to see if points are still redeemable. I did see that the deadline is June 30 2008. Is that right?? I have 15 years of Koolaide points.
Can I still use them or are they just another item to hit the landfills??LOL
Please reply..thanks…

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Amy Brantley June 26, 2008 at 3:04 am

My family have saved kool-aid points for 5 years straight. And we have absolutely drunk a tanker load of kool-aid, not only because we love it, but like every one else we enjoyed knowing that we could redeme our kool-aid points for cool things.. And in redeaming our points not only would we have enjoyed the apparrell we got from kool-aid. We would have been advertising for kool-aid for free….I never would have thought in a million years kool-aid would have been one of those companies to sink to this kind of low. Its not like kool-aid is in a hard spot now days they have become a major company, and the bad part is faithful kool-aid drinkers like us have been the ones who have got them there.. But know kool-aid doesn’t do anything for us in return. when we were there helping them get to the top that was alright, but now that they are there is so easy for them to forget about the people who where there to help them along the way.. Thats alright though if they keep this kind of crappy buisness up kool-aid won’t be around to continue to go on for future generations to come. they might have won us over when we were young, but our children will drop them like bad habbits. I have already started buying different brands and different drinks, and i have read that some other people have too. That will end up being the tradition our kids pass on, you can bet on it .. Traditions always start from the parents, besides think about it where did our tradition of drinking kool-aid start from huh!!!! If it hadn’t been for our parents i’m sure most of us would have never got started on kool-aid.. Besides the other brands taste just as good, with a heck of a lot better price.. I’m sure there are a lot of people out there who agree with me… Well i’m gonna stop and colm down for know.. Ibet none of this will matter to kool-aid, they probably think they already have their buisness built up by now. But we will see.. Ichallenge evewryone to start buying the other brands.. We might as well we will save money and it tastes just as good. Maybe we can start trying to get our kool-aid apparrel back, But i seriously dout it they have made it pretty clear that they do not care about the consumer……………
SIGNED,,
One Dissapointed EX: Kool-Aid DRINKER
Amy Brantley Sharps Chapel, TN
AND New Tazewell, TN

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maddie & meg June 26, 2008 at 3:03 pm

how many Kool-aid points does it take to get 100 free packets?

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Kim June 28, 2008 at 11:17 am

I can’t believe it we have been saving points for 10 years and I have been checking on line and have seen nothing but junk and waiting and hopeing that you would bring back some good stuff soon and now I discover that you cancel the program with out notice and the faithful consumers are just out? I have about 1200 points and did get some good stuff in the begining but you only need so many t-shirts. Please let me know how we can redeem these points. ! ! ! ! A VERY DISSAPPOINTED CONSUMER. – DO WE JUST STOP USING ALL OF THEIR PRODUCTS AND LET THEM KNOW WHO REALLY KEEPS THEIR COMPANY IN BUSINESS…………………………………………………..

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Christine June 28, 2008 at 2:24 pm

I too have been saving Kool-Aid points since my son was little. We have redeemed points over the years but the last time I ordered, it was a video game for something like 1500 points. We saved & saved and when it was time to redeem, we sent in the point like always. About 6 weeks later we received a letter with our points included stating the item was no longer available. That was 10 years ago, i filed away the points and I havent really thought about them since. I am in the process of “cleaning” and low and behold, there were my Kool-Aid points, waiting to be redeemed. But to my suprize, I go online to see whats available and learn there is nothing avaiable! What happened?? Im so disappointed! Kool-Aid points were fun to collect because you buy “stuff” with them. Some stuff you wouldnt actually go out and buy on purpose but it was fun stuff. Kool aid pitchers, ice pop molds, towels, etc…..
Who answers to the millions of consumers who have been duped into saving these points and left with worthless pieces of paper?????

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Madison June 28, 2008 at 5:10 pm

I have nearly twenty years of saved up Kool-Aid Kool Points. Now I am unable to redeem them. I can’t find links for a prize catalog or anything relevant. All I really want is a new kool-aid man pitcher and matching cups. The pitcher i have had for years is now starting to wear out which makes me very sad…. I have more than enough points to get tons of pitchers. (thousands and thousands of points) Why Kool-Aid man? WHY?!?!?!

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Anonymous June 30, 2008 at 12:52 pm

Great,so my Chuck E Cheese ticket are now worth more then my Kool Aid points.

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marquis crawford June 30, 2008 at 11:59 pm

how can I turn my kool-aid points?

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dawn evelley July 2, 2008 at 8:37 am

My son has been saving his kool aid jammers points for two years. You don’t know how much money I have spent on these things just for that purpose. How do I redeem his points. On the box we still get the point so I expect to be able to redeem them

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dave July 3, 2008 at 6:30 am

Im 37 and have also collected pointsfor a long time – now what to do, all that time cutting and stuffing them in a bag, Im done with kool aid if there done with points.

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Judith C. Peters July 7, 2008 at 11:38 am

What is the deal now…………..been saving points since my kids was little. Thats bee 25 years now, was wanting to get on your web sight and see how? I would like to turn them in and get the grand kids something, that has been America’s favorite drink for years, even when I was little.
Please send me some information on these points…………..
Judi

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No Name July 10, 2008 at 5:42 pm

I HAVE OVER 1000. KOOL AID POINTS I THINK ITS WRONG TO DISCONTION
THEM I WAS TRYING TO GET SOMETHING FOR MY LITTLE BOY NOW WHAT…

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Mike Weir July 12, 2008 at 6:34 pm

Fricken Kool-Aid guy. I have been saving my points forever. He was my idol but now he is crap. Crap is even worth more than my kool aid points. Its too bad they get rid of the simple stuff which kids and adults both enjoy. It is great Public Relations and advertising. Im sure Kraft spends millions in ADs but one T-shirt would be cheaper and better promotion for the products. Shame on the butt heads who cut this program.

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sheryl downen July 17, 2008 at 12:39 pm

I have been saving points for my son every since i found out i was pregant with him now he is 6 now. Because when i was little i enjoyed getting kool-aid stuff and i wanted my son to have the same experince. Now What do i do with all these points we have? We have 3 gallon baggie full with points.

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Angel July 18, 2008 at 3:05 pm

I too, have been saving koolaid points for over a decade and want some information on how to redeem them. It would be awful if I had been saving them all of these years for NOTHING!!!

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berlin July 19, 2008 at 2:28 pm

I gotta get something for these 10,000 packs of kool aid in my closet! what’s the deal? w/b/s!

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Wendy Clark July 20, 2008 at 3:19 pm

Well this really sucks! I have been saving these points foever and ever. I even had enough about three years ago but I was late for the submission, can you believe it. They still wouldn’t accept it then so I kept saving them year after year in hopes that I wouls see an advertisement in the grocery store that they were offering more free stuff. Well needless to say that did not happene and then the kool aid packages changed their format. There was no free points on the packages anymore. All they have now is the website, but if you’re lucky and there are still old packages around, they still have the one point to three points on them. Now if you buy the bigger container, then the point value is like 7 points. So I have lots of these and I can’t believe Kool aid is now stopping the free stuff. They should of at least let consumers know (like me and you) at the time of purchasing these packages so we would know to submit them in time for the free stuff. Well I hope Kool Aid really think about this because there’s going to be alot of people not buying Kool Aid anymore if they don’t do something about it.

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Rhonda July 23, 2008 at 9:32 pm

Kraft foods is a very large conglomeration of companies that produce hundreds, if not thousands of products. They ought to be experienced in solving customer service issues. From the looks of all the comments here, this couldn’t be further from the truth. It only seems fair that Kraft/Kool-Aid would have posted a notice of their intent to discontinue the points program on the packages we were buying. I can understand phasing out a promotion, but it seems rather underhanded to limit notification so most people will not be aware and unable to redeem their loyalty points accumulated over such a long time. At the very least, an expiration date could have been described on the packaging itself. Or, these points should be redeemable in another promotion. For example, submitting Kool-Aid points could convert into MyCokeReward or other loyalty program points. All the millions of dollars that is spent on advertising will be better spent on customer retention. Because I, for one, will never knowingly buy another Kraft Food or Kool-Aid product. They cannot be trusted.

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Shree July 28, 2008 at 12:53 pm

To all of you whiners.
Quit your whining and crying and pitchin a bitch, GET OVER IT !!!!

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Anonymous July 30, 2008 at 11:55 pm

I have been saving kool-aid points all this time to find out you have stopped the promotion. What am I to do?

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Melanie August 4, 2008 at 7:49 pm

To Shree,
You are very harsh advising “to all of you whiners to quit your whining and crying and pitchin a b____, get over it” Well apparantly you do not have any kids or lets hope you never have any. Children that save koolaid points for an award and then told sorry you did it for nothing. How disappointed they are for trying to save for something especially for the children that dont have very much money. Shame on you for being so mean. God sees all that you do.

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Matt August 5, 2008 at 2:08 pm

I agree with all of the above. I’d like to see Kool-Aid bring back some quality items I can purchase with my Kook-Aid points. It increases the likelihood that I would drink Kool-Aid.
I also would like to see Purplesaurus Rex flavor brought back. That is my all-time favorite flavor. I have saved 2 packets for posterity, but I’d like to taste that flavor again. Mixing grape and lemonade just isn’t quite the same.

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maisa conley martinez August 5, 2008 at 3:36 pm

I was telling my friend about all the points i have been saving up to get my daughter something kool and decided to go on the site to see whaTS good and saw this long list of complaints and i just was so heart broken to no i wasnt the only unhappy parent and kool-aid lover. I have 2 zip lock bags full and a can full and as like every parent was mad at my kid or husband when they threw the package away with out cutting the point out. Why Why Why………………. did you do this to us. its so sad for you to take it away from us, it was fun and enjoyable to see it over the years and have something to look forth as a child but now as a adult. I would love it if you brought it back, its not even about the prizes its about something we had as children. I’m 31 years old born in the 70′s and back then it was kool to be a kool aid kid. now what do we have not much so please please bring it back. a new kool aid kid! in phoenix, az

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annette August 8, 2008 at 7:49 pm

This is so sad for the many families that have been saving points. whats makes it so bad the points are the reason most people continued to buy kool-aid. I will choose a healthier replacement.

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cherra! August 9, 2008 at 5:04 pm

I to am a kool-aid fan. My mother has been saving years & YEARS of kool-aid points which has been passed down to myself & my kids. Is there any way that we can cash in our points. Can you continue the kool-aid points for your loyal kool-aid consumers. I’m sure we’d all appreciate it & continue to drink up. Please reply to all us concerned mother’s.

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mandy threet August 10, 2008 at 9:48 pm

I was wandering if i could get info on the kool-aid points. Personally i collected them as a child and was wantingto know if they are still good and when can we get catalogs or a website to look at and see what prizes we can get for our children.

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angela espinoza August 12, 2008 at 3:33 pm

I haved saved these points for years and years a few years ago I got the video now thing for my son and I wanted to get more of the disks for him is there someone that can help me with that.

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Anonymous August 13, 2008 at 10:07 am

just cleaned closet and found tons of kool aid points! is there a way to redeem them?

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spiderman August 14, 2008 at 11:08 am

the only comment i have, is that koolaid has died in my eyes. if they bring back the point system, they will have resurected themselves. untill then, i have no use to drink their products, wear their apparel, or speak kindly of their name. other than that, no comment. i usually keep to my self when i’m angry.

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Chellie Disney August 14, 2008 at 4:34 pm

I AGREE WITH EVERYONE ELSE THAT WE HAVE ALL BEEN SAVING POINTS FOR YEARS AND I EVEN CHECK BACK IN JANUARY 23008 WHAT WAS AVAILBLE TO GET WITH MY POINTS AND YOU DID NOT POST THAT THE PROGRAM WAS BEING DISCOUTINUED
IS IT REALLY WORTH IT TO LOSE OUR BUSINESS OVER KOOL AID POINTS. I HAVE BEEN IN SALES AND MARKETING FOR OVER 30YEARS, REALLY BAD MOVE ON YOUR PART CAUSE I WILL NOT BUY ANYMORE KRAFT PRODUCTS AND WILL SPREAD THE WORD. I CAN AND WILL MAKE A DIFFERENCE IN EXPRESSING MY DISAPPOINTMENT WITH KRAFT FOODS. THERE ARE ALOT OF FREE SITES LIKE CRAIGS LIST, MY SPACE, TAGGED, ETC WERE I WILL POST MY COMMENTS ABOUT THIS SITUATION.
I ALSO HAVE BEEN WORKING IN THE FOOD INDUSTRY FOR 20YEARS.
I WONT GET MAD BUT I WILL TRY TO GET EVEN

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spiderman August 15, 2008 at 9:00 am

i shall also do my part to get even with what koolaid has done to us. it was wrong and just plain disrespectful how they treated their customers and worst of all, their fans. maybe, if all the koolaid fans switch to drinking another companys products while still complaining, that company will start some kind of point system and totally cream koolaid’s business.
however, i still don’t think it would be the same. people would have to start saving all over again, were as hundreds of thousands of people have already been saving koolaid points for so many years. again, it just wouldn’t be the same.

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kendall August 21, 2008 at 2:32 pm

I’m 25 years old this year and have 5 sisters that collectedand passed all the points down to me we have over 150,000 points no kidding I at least expected to get a t-shirt to remember why the hell we collected them now you are no longer acepting points well you really never gave enough time to send them in i really just want 2 t shirts for my kids for all my hard work and sugar highs we had to go thru at this point i also will never buy anything craft again my kids and everyone who helped keep your company in buisness deserves more that a big f you sorry your out of luck well i will be looking into this more due to the fact this was a lame and unrully way to go out and give up on the kool-aid program

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Bean August 21, 2008 at 7:59 pm

I have been a diehard Kool-Aid drinker since I was a little kid…since I realized they discontinued the points program, I have quit drinking the flavorfull drink. What am I suppose to do with all the points I do have collected? I usually send them in every 2 years….it has hit that 2 year mark, grrrr. Country Time gets all my drinking business now, Thank you Kool Aid

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Anonymous August 26, 2008 at 9:20 am

I am confused most of the comments I’ve read is that you cant get anything. I called 1800-367-9225 and they did have 4 items that you can get. The lady told me the items, points and shipp/hand fee.
They will mail you an order form but won’t email you one. ( I do think that’s lame because they did want your email address)
Granted the items are not the best but it is something. Unless they are sold out by the time I get my order form!The items are tshirt,beach towel pitecher and packet holder. I know times are changing, maybe they should have given a 2 year notice instead of 1 year. The funny thing is that I’ll be willing to bet that we will see Kool Aid items in the retail stores soon.

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Anonymous September 20, 2008 at 6:20 pm

i have mailed a check for 12.50 and all i have gotten was 2 kool aid packet holders i should have gotten 2 beach towels also what woul the bbb have to say about that. think about what you are doing kraft foods.

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rick October 1, 2008 at 12:04 pm

i bought a box of kool-aid singles and found 3 packs as hard as a rock…….went to the kraft food site and complained……no responce…..i gave up drinking a six pack a day of pepsi for them so i expected at least a responce….yaaay big buisness….shaft the consumer….yaaay….i know my punctuation…i’m just lazy

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rick October 1, 2008 at 12:18 pm

call kraft directly(the parent company of kool-aid)……i just did it and got thru to a person right away……1-800-367-9225 weekdays…….i complained about getting bad kool-aid singles and they are sending me some coupons……i’ll be back telling what they sent

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Belinda Barker October 2, 2008 at 9:26 am

Well I be dang, I have been saving these things for years now and got on here to redeem my points for my grandson. What do I find nothing but I have been saving for what? Something to do? I do not think so. I will no longer buy kool-aid nor a Kraft product. May only be one of me but if all did the same, watch them be in news needing help with my tax dollar because they go bankrupt. If all cosummers boycotted we would get somewhere, I promise you that!

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Lise Davidson October 3, 2008 at 6:38 pm

I am also upset about the kool aid points!! I recently moved and found a baggie of points – over 1000 pts!! I thought hey cool I can get something for my grandchildren and have it sent directly to them. Thought it would be fun for them. Now I discover that I can’t do that. This was something I can remember from when my own daughter was little and am very sad. So, Kool Aid what do I do with my points now!!! Just found out tonight, Betty Crocker did the same thing. How come we weren’t notified?!??! I saw nothing in the news.

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SUGAR-RAY October 6, 2008 at 8:56 pm

I have been collecting points for 12 years. Now that the economy is so screwed up I decided that I would cash in my points to help out with my childrens Christmas. WHAT TO DO NOW. Just so you know – your consumers don’t like getting the SHAFT!!!!!!!!!!!!! I am a Kool-Aid lover and so are my kids but I have no problem finding a substitute. It is not fair for people to save and save in hopes of getting something CUTE or SPECIAL (we all love the Kool-Aid man) and find out after 12 years that it meant nothing. I really could have been purchasing the cheaper versions and got the same result. Thanks for the big F*** YOU! I’ll let my children know why we will buy Borden cheese instead of Kraft and Country Time instead of Kool-Aid.

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KRAFT SUCKS! October 8, 2008 at 10:28 pm

BOYCOTT THIS LOUSY COMPANY AND ALL THEIR PRODUCTS:
VELVEETA CHEESE
MAYO
STOVETOP STUFFING
ALL OF IT!
I TOO WAS SAVING POINTS FOR YEARS AND JUST CAME ACROSS THEM WHILE SORTING THROUGH SOME OLD STUFF.
GUESS I’LL START A FIRE WITH THEM THIS WINTER.
KRAFT, YOU DRINK THE KOOL-AID AND DIE!!!

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Another Jane Doe October 13, 2008 at 11:00 pm

I am so not impressed! Just like the other many thousands of people out there…I too had been saving them for years. What a shame. Only 2 more boxes to buy to complete a project and then…bye-bye Kool-Aid. You will not be in my house again.
I will buy 100% real juices from now on. CEOs…..do something….. NOW! This is not good for business. Don’t say we did not tell you and that you did not see it coming!

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daisypa February 4, 2009 at 8:11 am

I know I procrastinated redeeming but you should never stop redeeming points. Maybe stop putting points on packages so that stops us from saving them and phase out the program that way but to stop us from redeeming is wrong.

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aimers April 8, 2009 at 6:43 pm

how can you quit on all of us? we didn’t quit buying your products! i guess we will now won’t we! kool-aid, kraft, now i saw betty crooker earlier?! what’s next all of our BOX TOPS for SCHOOLS won’t be any good either? i read an excellent suggestion earlier, if big corp. co. are going to do this sort of thing they could either (a) let us know.(b)stop printing the points labels but still redeem them, for decent prizes. after all in this economy we are trying to servive too, we don’t need dollar store gadgets for saving your higher priced points labels.

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Marsha April 25, 2009 at 12:22 am

There’s always room for Kool-Aid, but what happened to the points. Bring them back!

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Sheryl May 5, 2009 at 11:36 am

I have been saving these points for so many years I nevr heard anything about the point going away bring them back because I could bay out your store I have 12,000 or so. So come on bring the points back or I will stop buying Kool-aid and dude you are losing out.

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sheryl May 5, 2009 at 12:16 pm

I was looking at some of the comments and I found this phone #1-800-367-9225 to call on the kool aid points.
Thay say the program ends July 2010 so thay are sending me a order form lets see if works out or not I will post to tell how it ends up being good or not.

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td May 8, 2009 at 9:41 pm

Well I hate to see it happen im a 13 year old boy and my whole family has raised up soo manny points troughout the years i have grocery bags full of 2 point bags and many cut out one point bags when my mom told me about these points and prizes i was stoked but i guess we gotto realize how it works i know it was cheap of kool aid to screw us like that but i guess thats how business works they get you eating right out of your hands then they pull it away just to keep you begging for more its selfish and cheap but i guess its how it works :(
p.s. Koolaid can suk…

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Ruth July 7, 2009 at 3:08 pm

I am writing to let you know how disappointed I was when I received my beach towel from 350 Kool-Aid points that I had saved up for years. A long time ago I had enough to get 3 beach towels and they were very nice and made of quality materials, but the ones you sent out more recently are nothing more than a cheap version of a towel. I would not use them for a beach towel-they are just too light weight. I was very disappointed and would never recommend paying to have such a cheap item shipped. I am just letting you know what other people would not take the time to do.
Dissatisfied,
Ruth

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Tana August 5, 2009 at 4:50 pm

I’m very disappointed also. I have a thousand or more points, and nothing seems worth buying.
Because that’s exactly what we’re doing, buying the item, the price of shipping is the same as buying these items at a store.
Anyone want my points can have them.
Just send your address, and I’ll mail them to you……….

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Tana August 7, 2009 at 11:58 am

I’m gonna chuck them……..:(

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cherrytreegirl September 3, 2009 at 9:27 pm

If anyone in Canada doesn’t want their points i would love to have them. I need a couple hundred more to get the Canadian t-shirt.
kitsune(at)kittymail(dot)com

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Melody Booth December 12, 2009 at 10:26 pm

I’m soooo sorry for all you folks out there. In the nineties I redeemed my points for a Jug and Cups which I still use today with my grandchildren, a Kool-aid Pop-up tent that I will now give over to my 18 month old nephew and I own 2 of only 3000 Kool Aid Barbies of 1995.
We had a lot of fun with the electronic games etc…. It’s too bad that the economy has dictated the fall of consumer rewards. However this too will change and does anyone want my Popcicle sticks that I have been collecting for over 20+years??

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Dman January 4, 2010 at 10:48 pm

The KoolAid website now has points rewards available, so hurry up and redeem them.

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name April 20, 2010 at 12:54 pm

How they don’t produce it in can to help save our environment? Not that they donate those pop tabs to Ronald Mcdonald House.

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Angela November 4, 2010 at 7:14 pm

Will there be any chance in bringing back the cool kool-aid points?

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Dave Driscoll December 14, 2010 at 11:50 am

i have saved points for as long as I can remember. I have given my children and grand childern items from the points I have collected – dolls, pitchers & glasses, clocks etc. They were always excited to receive them. They have carried on the tradation of collecting the points to trade in for their children. This is a real shame that you have discontinued the points and prizes. I still have hundreds of points to redeem merchandise if you ever change your mines.
Thanks for listening

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Pam March 2, 2011 at 12:28 pm

Cant believe you stopped kool aid points. It just makes me sad…I guess I can buy the cheap stuff now..

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melba lowery April 22, 2011 at 10:39 am

I dont have a printer and would like a catalog. Been saving for years and just found some from many years ago.hope you have some good prizes. can i get a catalog.

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Erna June 21, 2011 at 1:14 pm

I grew up on Kool-Aid and always had in my home. My sons liked Kool-Aid and we made Kool pops and other drinks from it. I always liked it when I was a kid and then you quit the points on the package. They even miss seeing the points on the packets. It just makes me sad and I guess I will use the off brand or use country time powders. I had ordered some stuff from them and never got. It was so long ago that I do not remembered what it was and they said it was on back order. I disappointed me when i found out they had stopped the points. I would buy a big amount of Kool-Aid when I went grocery shopping and now I willl have to substitute something else. We looked forward when we would redeem our poits too. So bring back the points and you will make my family and other here :)

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Savage July 13, 2011 at 11:25 pm

I was aware that the points were gone. I wish you would bring them back.

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Sheena August 16, 2011 at 9:01 am

I, like so many others have saved KA points as well. I don’t know whether to throw them away or save them for a rainy day? Somebody at Kool Aid should do something. What gives? It was something to look forward to.

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Jason September 29, 2011 at 1:44 pm

I remember I redeemed my KA points for a copy of Super Mario Land 2 for my Game Boy back in the day. Thank you Kraft for sending out huge bags of KA with 20-point coupons to everyone in my neighborhood. I’d also like to thank everyone in my neighborhood who gave their KA to the little kid who knocked on their doors to ask if they wanted it :D

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mom October 31, 2011 at 8:15 pm

I had saved points for over 20 years. I want to redeem them, even for nic-naks. PLEASE open your program back up. i still buy Kool-aide without the points each week. I will start buying another product, i guess you say losing one customer willnot hurt. WATCH!!!!!! It is not fair to ALL the persons that have saved over the years. Try it again.

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stacy kincannon November 25, 2011 at 2:13 pm

Ive been saving points for a long time waiting for a great prize but it never happened and now i just found out your discontinuing the points. big companies have millions for tax write offs you think you could reward you loyal customers!

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Char November 28, 2011 at 6:58 pm

I have been saving my points since my son was 4 he is now 27. Please bring back the Kool-Aid points and make a commerical so people know and then you can discontinue them again. I cannot seem to part with all of these points that I have without getting something.

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amy davis December 1, 2011 at 2:04 pm

Is it still possible to redeem points ?

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Cathy December 3, 2011 at 9:26 pm

I Love Kool aid and a life time drinker. i would like to decorate my kitchen in Kool aid, but I don’t see any offers for items like that……..I will have to design my own creative things, as far as decor wise.. Thank you! HEY KOOL AID CAN YOU HELP ME?????????????????

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Janet Atkinson March 14, 2012 at 6:52 am

I am a life time user of kool aid. I have a bag full of points and I would like to get some kool aid things but i didn’t know that you aren’t doing this any more. I have ordered things from you for a very long time and I would love to order things for my granddaugther. So how do I reedem if at all possible bring back those products. I always thought you had a good thing going all these years.Please reply to what to do now!! Kool-Aid is fabulous!!!!!!!!!!!!!!!!!!!!!!!!!!!!

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shirley young April 16, 2012 at 4:56 pm

I was looking for kool-aid points catalog. Click on were it said to and no catalog , just kraft recipes. what’s the deal/

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heather smith May 21, 2012 at 5:46 pm

This sucks that they don’t do the points anymore. I remember when I was tiny, my sister and I would try to beat each other to get the most points for the prizes. Who ever decided to stop the points I am ashamed for.

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Shari June 6, 2012 at 1:41 pm

wow lots of web sites and they are all the same people not likeing that there is no points. I just would like to know if I should throw them away. Kool-aid please let us know

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Mary Vessie July 19, 2012 at 10:09 pm

I saved the points for a long time because a family of four to six flags was a lot of points… So now it really sucks Thanks for NOTHING KOOLAIDE–NOT KOOL

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shon carlson January 2, 2013 at 4:57 pm

when will you bring back the cool aid point system?

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HENRIETTA ZAJCZENKO March 30, 2013 at 10:56 pm

I HAXE A LOT OF PACKAGES SAVED. NONE OF THEM HAVE POINTS ON THEM ANY MORE. IF YOU DON’T DO THIS ANY MORE MY COMPLAINT IS YOU NOT HAVING IT. I HAD FOSTER CHILDREN WHO LOVE KOOL-STILL AND THEIR CHILDREN WHO LOVE THE DRINK BUT DON’T GET THE FUN OF WEARING YOUR TEE SHIRTS OR GETTING OTHER THINGS. IF YOU STIKK HAVE IT THERE IS BO WAY FOR ME TO KNOW HOW TO REDEEM THEM. MAKE IT EASIER OR KNOWN ABOUT POINTS AND BRING THEM IF THERE NOT HERE.

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amanda Rochon June 27, 2013 at 9:03 am

have like 300 kool aid points that I have been saving for a long time now and can’t do anything with them!!!!!!!!! I love kool aid and so does my nieces and nephews and now we can’t get any prizes because we didn’t redeem our points no one told me that it was discontinued I think you guys should start it up again for people who buy it on a daily basis for school

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